Tag Archives: application

Tuesday Tips: UCLA Anderson Fall 2017 MBA Essay Tips

UCLA Anderson School of Management is a small and close-knit school with particular focus on entrepreneurship, entertainment, real estate and other major industries in Southern California. While UCLA has a dominant position in the region it …

UCLA Anderson MBA essay tips

UCLA Anderson School of Management is a small and close-knit school with particular focus on entrepreneurship, entertainment, real estate and other major industries in Southern California. While UCLA has a dominant position in the region it is also a nationally known program that will position you well in whatever career you pursue.

Anderson is highly selective about the composition of each MBA class, therefore your fit with the values and principles of the school is of primary importance. When approaching this set of essays make sure you understand what Anderson will do for you and what you plan to bring to the community.

We have helped countless applicants achieve their UCLA Anderson dreams. Contact us to learn how Stacy Blackman Consulting can help you.

FIRST-TIME APPLICANTS—ONE REQUIRED ESSAY:
We believe that the best results are achieved when you share success, think fearlessly and drive change. With this in mind, what are your goals at UCLA Anderson and in your short-term and long-term career? (750 words maximum)

This question was new last year, and UCLA Anderson Admissions Director Craig Hubbell shared his thoughts about the essay in the admissions blog. Note that he recommends watching this video.

He also elaborates on the three phrases in the video and essay question: “At UCLA Anderson, three principles form our foundation. First, we SHARE SUCCESS within our community, which is to say we collaborate to achieve our goals. While working together, we THINK FEARLESSLY to go past the obvious, to go around the obstacles — with our sights set on making a real impact. And with the opportunity for impact comes our desire to DRIVE CHANGE as a result of all that we do.”

Thorough school research will provide examples you can use to describe why these values and principles drive your goals while attending UCLA Anderson. Your career goals should be examined through the filter of Anderson’s values and how you plan to use those values in your post-Anderson life.

When structuring this essay consider telling one or two pivotal stories to illuminate who you are. UCLA is looking for personal expression in this essay, and to understand how you are different from other applicants. Consider the turning points or moments that triggered reflection for you.

Have you experienced a significant personal setback? What is your family background? Have you lived outside your home country? When did you face a turning point or make a big decision about your career? What were some of your proudest accomplishments? What moments have called upon your need to collaborate, lead or innovate?

For the second part of the essay briefly explain what you plan to do immediately after graduation, and then what you want to accomplish over the long-term with your career. A career path that focuses on demonstrated passions and interests throughout your life is going to be most compelling as you write this essay and each section should bridge seamlessly into the next.

For the part of the essay focusing on UCLA Anderson’s part in your plans, UCLA specifically requests citing specific classes, professors and programs. To express a bit more on the personal side it will be helpful to include the social and extracurricular aspects that attract you to the small and close-knit experience at Anderson. Be specific as you discuss the clubs and conferences that are unique to the UCLA MBA.

OPTIONAL ESSAY:
The following essay is optional. No preference is given in the evaluation process to applicants who submit an optional essay. Please note that we only accept written essays.
Are there any extenuating circumstances in your profile about which the Admissions Committee should be aware? Please use your best judgment. (250 words maximum)

It is important to focus on explanations rather than excuses in this essay. Potential extenuating circumstances may be a very low GPA, academic probation or using a recommender other than your current supervisor.

Clearly explain the situation, and if it is a situation from the past, explain why you have changed. Providing evidence that you will not repeat the actions in question will help to solidify your answer.

RE-APPLICANTS—ONE REQUIRED ESSAY:
Reapplicants who applied for the class entering in 2015 or 2016 are required to complete the following essay:
Please describe your career progress since you last applied and ways in which you have enhanced your candidacy. Include updates on short-term and long-term career goals, as well as your continued interest in UCLA Anderson. (750 words maximum)

If you are a recent re-applicant this essay gives you the opportunity to highlight improvements since your last application. You have room to add other “ways in which you have improved your candidacy” such as an improved GMAT score, academic updates or extracurricular activities. While most MBA programs are focused on quantitative improvements to your profile, keep in mind that here UCLA Anderson is expressly asking for an update on your career.

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Tuesday Tips: Columbia Business School Fall 2017 MBA Application Essay Tips

Columbia Business School is highly concerned about fit and your knowledge of the program. New York City is another aspect of the school that pervades its culture and defines some of the unique opportunities of …

columbia business school MBA essay tips

Columbia Business School is highly concerned about fit and your knowledge of the program. New York City is another aspect of the school that pervades its culture and defines some of the unique opportunities of the program.

Thorough school research is crucial to your preparation for this application. Before you get started with this set of essays it will be helpful to brainstorm your career objectives, strengths and weaknesses, and to review the personal elements you will want to discuss.

Columbia offers several flexible options for admission, from full time MBA programs starting in the Fall, to a January entry session and an excellent executive MBA program. Columbia also offers an early decision option for candidates that are committed to attend the school.

Stumped by the Columbia essays? Contact Stacy Blackman Consulting to learn how we can help.

Goal: What is your immediate post-MBA professional goal? (50 characters)

This is a simple question, but may require you to condense your career goals into one clear career vision statement. Columbia presents several examples on their website, all of which have some unique aspect.

Rather than a generic statement like: “Work in finance” the goal is to infuse some specificity. Something like: “Work in real estate finance within a private equity firm” tells the admissions committee far more about your interests and goals.

Note that the limited character count is intended to get you to the point quickly and that all of the examples Columbia has provided are concise and lack any elaboration.

Essay #1: Through your resume and recommendations, we have a clear sense of your professional path to date. What are your career goals going forward, and how will the Columbia MBA help you achieve them? (100-750 words)

Remember that this essay has two purposes: demonstrate that you know why you are interested in Columbia, and showcase why you are an excellent fit for the program. Both goals should be kept in mind as you answer the question.

This question is entirely future focused and specifically asks you to get away from a recitation of your resume. Spend the majority of the space describing your career goals and what you envision you will learn and experience at Columbia to help you achieve your goals.

As you talk about your future you may need to refer to your past career and personal experiences. As you consider what to say make sure you are citing only relevant examples from your career. Think about the experiences you can describe that were truly pivotal and can support your future goals.

For example, perhaps you want to be a general manager of a company or division, and right now you have been working primarily in marketing. You might spend your time at Columbia learning about finance and strategy, being part of consulting projects and interning at a start up to round out your experience and start on your general management path.

Make sure your goals are both achievable and aspirational and that you have specifics about Columbia to support your assertion that it is the right place for you.

Essay #2: Columbia Business School’s students participate in industry focused New York immersion seminars; in project based Master Classes; and in school year internships. Most importantly, they are taught by a combination of distinguished research faculty and accomplished practitioners. How will you take advantage of being “at the very center of business”? (100-500 Words)

Columbia is a school that prides itself in the unique opportunities available in New York City (“the very center of business”) As you address this question make sure your answer is tailored to your individual goals for learning and career.

You should consider the industry you plan to enter, and either the important adjunct professors from that industry at Columbia or the access to major companies from that industry in New York City.

Consider your personal interests and how you might pursue them in the diversity of such an international city, and also the ways that Columbia’s alumni network can provide opportunities within the metropolitan area.

A mix of personal and professional interests may be covered in this topic, and you may want to emphasize either one of those angles depending on the answers you present to the other core questions.

Essay #3: CBS Matters, a key element of the School’s culture, allows the people in your Cluster to learn more about you on a personal level. What will your Clustermates be pleasantly surprised to learn about you? (100-250 Words)

If you watch the linked video, you’ll see that CBS Matters is a part of the Columbia cluster experience that centers around a personal presentation. This essay is entirely about your life story and how you will be perceived by your peers at Columbia.

If you did not cover anything personal in the prior two essays this is your opportunity to stand out from the pack of other applicants.

This essay is somewhat about what matters most to you, and what you would share if asked who you really are. Dig deep into your passions and background and find the aspects that resonate emotionally with you and seem to convey a truth about who you really are.

If you are stumped by this essay prompt you may want to ask friends, family members or colleagues what they view as interesting and unique about you.

Once you have ideas about how to approach this question make sure that you are describing something about yourself that will be interesting both to your peers and to the admissions committee.

Something that is a passion point for you and that demonstrates a bit more about your background and motivations will likely be interesting both your clustermates and the admissions committee.

Image credit: Columbia Business School

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Tuesday Tips: Dartmouth Tuck Fall 2017 MBA Essay Tips

The Tuck School of Business at Dartmouth has a small student body and a rural location, combined with world-class faculty and academic focus. As you approach your Dartmouth Tuck MBA application it will be important …

Tuck School MBA essay tipsThe Tuck School of Business at Dartmouth has a small student body and a rural location, combined with world-class faculty and academic focus. As you approach your Dartmouth Tuck MBA application it will be important to consistently show how you will fit into the school values of leadership, teamwork and collaboration and bring your own unique qualities and experiences to the community. This revised set of essays focuses on global approach as a significant value as well.

The Tuck admissions blog offers the following advice: “There are no right or wrong answers. We encourage applicants to limit the length of their responses to 500 to 700 words for Essay #1 and 500 words for Essay #2. Please double-space your responses.”

Stacy Blackman Consulting has worked with many successful Tuck applicants, contact us to learn more about the customized assistance we can provide for your application.

Essay One (Required): Tuck educates wise leaders who better the world of business. What are your short- and long-term goals? How will a Tuck MBA enable you to become a wise leader with global impact?

Tuck has updated the career goals essay to include a question about your global vision and impact on the world of business. Consistent with a standard MBA career goals essay you must also outline your short- and long-term career goals. Your short-term goals are the aspirations you have for your job immediately after graduation, while your long-term goals may be 10 or 20 years after you complete your MBA.

As you consider how you will make a global impact in your career, you should incorporate “Why Tuck” as a crucial element. Make sure you have researched the school’s programs and determined how your education will help you achieve your goals.

For example, Tuck has multiple global business programs, including a class where you can consult to an international company and short Global Insight Expeditions. By reaching out to current students and alumni you can learn more about the experiences and classes that would inform your development as a global leader.

Essay Two (Required): As a diverse and global community, our students arrive at the same place from many different paths. Tell us about an experience in which you have had to live, learn and/or work with other people very different from yourself. What challenges and/or opportunities did you experience, how did you respond, and what did you learn about yourself as a result?

The new required Essay Two also seeks to understand your global awareness and ability to learn and grow from those with different backgrounds. This essay prompt is open ended and allows you to choose an example from work or from an extracurricular experience. Think broadly about your background and when you have expanded your world by interacting with someone very different.

A compelling narrative will demonstrate learning and growing through interacting with others. Think about a time when you were truly challenged by a person or group of people different from yourself, and how you resolved the experience.

What did you learn about yourself and others? Interacting with your Tuck classmates may challenge you in a similar way, and showing a growth mentality would be attractive to the admissions committee.

This essay is not only an opportunity to discuss your ability to learn from others, you can also show that you are a leader in the Tuck tradition. The Tuck School of Business definition of leadership is inherently collaborative. Team based experiences are preferable, and as you describe working with someone different from yourself you can likely work in a strong leadership example.

Essay Three (Optional): Please provide any additional insight or information that you have not addressed elsewhere that may be helpful in reviewing your application (e.g., unusual choice of evaluators, weaknesses in academic performance, unexplained job gaps or changes, etc.). Complete this question only if you feel your candidacy is not fully represented by this application.

This is your opportunity to discuss any perceived weaknesses in your application such as low GPA or gaps in your work experience. When approaching a question of this nature, focus on explanations rather than excuses and explain what you have done since the event you are explaining to demonstrate your academic ability or management potential.

You could potentially use this space to add something new that was not covered in the previous essays or in the application, resume or recommendations, however use your judgment about the topics as Tuck asks that you only complete this question if you “feel your candidacy is not fully represented by this application.”

Essay Four (Required from Reapplicants): How have you strengthened your candidacy since you last applied? Please reflect on how you have grown personally and professionally.

If you are re-applying to Tuck this essay is the place for you to showcase any developments since your last application. Ideally you have concrete improvements like a stronger GMAT score, grades from business classes, or a promotion. Even if nothing quantitative has changed in your profile you likely have developed more leadership activities or progressed in your job responsibilities.

If you are struggling to think of any clear improvements you can describe refined goals or deeper thinking about your future that has led you to apply again to Tuck. Demonstrating growth in maturity or introspection can be a huge improvement to your application and absolutely should be highlighted.

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Tuesday Tips: Duke Fuqua Fall 2017 MBA Essay Tips

Duke Fuqua is a community focused MBA program that seeks “leaders of consequence.” Fuqua sees a new business environment, where impeccable ethics, a disruptive attitude and other personal attributes are more and more important. This …

Duke Fuqua MBA essay tips

Duke Fuqua is a community focused MBA program that seeks “leaders of consequence.” Fuqua sees a new business environment, where impeccable ethics, a disruptive attitude and other personal attributes are more and more important.

This set of essays provides significant room to explain who you are and why Fuqua is the right next step for you, both personally and professionally.

In this essay set you are asked for 25 new facts, to outline your career goals and explain why Fuqua to round out your resume, academic profile and recommendations.

As always, it is important to demonstrate that you know Duke Fuqua well and are a strong fit with the program. Starting your research and personal networking now will put you in a solid position to prepare the most specific and effective essays.

Stacy Blackman Consulting can help you prepare a compelling, individualized strategy to approach your Duke Fuqua application this year, contact us to learn more.

REQUIRED SHORT ANSWER QUESTIONS

Instructions: Answer all 3 of the following questions. For each question, respond in 500 characters only (the equivalent of about 100 words).

1. What are your short-term goals, post-MBA?
2. What are your long-term goals?
3. Life is full of uncertainties, and plans and circumstances can change. As a result, navigating a career requires you to be adaptable. Should the short-term goals that you provided above not materialize what alternative directions have you considered?

This career goals essay asks for your plan in three parts. First, you should describe what you plan to do immediately after your MBA. Then you’ll explain the long-term vision for your career. Finally, Duke admits that many career paths are forged through circumstance, and asks you for your Plan B.

Think big picture and focus on the overall story trajectory. What would be the most logical (and interesting) progression from your current skill set and MBA education? How will your next step flow from the combination of those experiences? And your alternative path ideally isn’t a massive departure, but simply shows the areas you could see yourself exploring if your primary plan doesn’t materialize.

For example, perhaps you are focused on becoming a marketing executive within the consumer packaged goods industry, such as General Mills. If you don’t find the suitable position after Duke, maybe you would consider marketing for a retailer, such as Target, as your alternate career path because marketing is still the function you are interested in developing a career within.

Alternatively, you may have two disparate interests and want to consider both of them. Perhaps your Plan A is to join a strategy consulting firm after graduation, but if you don’t receive a spot among your top choices you would think about co-founding a start up as another possible path. Think about your range of interests and go from there.

Because you have limited space, you’ll have to boil your plans down in a clear statement of what you plan to do, but ideally any plans are supported by the information provided in your resume, recommendations, and other essays.

FIRST REQUIRED ESSAY: 25 RANDOM THINGS ABOUT YOURSELF

Instructions: Present your response in list form, numbered 1 to 25. Some points may be only a few words, while others may be longer. Your complete list should not exceed 2 pages.

The “Team Fuqua” spirit and community is one of the things that sets The Duke MBA experience apart, and it is a concept that extends beyond the student body to include faculty, staff, and administration. When a new person joins the Admissions team, we ask that person to share with everyone in the office a list of “25 Random Things About Yourself.”

As an Admissions team, we already know the new hire’s professional and academic background, so learning these “25 Random Things” helps us get to know someone’s personality, background, special talents, and more.

In this spirit, the Admissions Committee also wants to get to know you–beyond the professional and academic achievements listed in your resume and transcript.

You can share with us important life experiences, your likes/dislikes, hobbies, achievements, fun facts, or anything that helps us understand what makes you who you are. Share with us your list of “25 Random Things” about YOU.

This essay is entirely open ended and you can cover topics spanning your personal background, work experiences, values and hobbies. If you have a particularly interesting story in any of those areas, this is the place to tell that story.

Whatever areas you choose to highlight, make sure you are following the admissions committee’s advice to share what makes you a dynamic, multi-dimensional person.

Coming up with 25 random things to list in this essay may seem daunting at first. To jumpstart your creative process you may want to brainstorm with friends and family about what is most interesting and memorable about you. Or keep a notebook with you to record thoughts as you go about work and personal activities.

Once you have 25 random things, how do you structure your list? There’s a few possible ways to proceed: chronologically, chunking the list into themes, or even alphabetically.

You may want to organize the list so that it builds from shorter to longer items, or you may want to intersperse some of the 25 random things that require a paragraph explanation between sets of things that are easy to understand in one sentence.

Structuring the list to make it easy to read and follow will be appreciated, but resist the urge to package the list too perfectly. Content is always the most important factor and remember that the primary purpose of this essay/list is to show Duke your multi-faceted life and interests.

SECOND REQUIRED ESSAY

Instructions: Your response should be no more than 2 pages in length.

Fuqua prides itself on cultivating a culture of engagement. Our students enjoy a wide range of student-led organizations that provide opportunities for leadership development and personal fulfillment, as well as an outlet for contributing to society.

Our student-led government, clubs, centers, and events are an integral part of the student culture and are vital to providing you with a range of experiential learning and individual development experiences.

Based on your understanding of the Fuqua culture, how do you see yourself engaging in and contributing to our community, outside of the classroom?

The best essays will be both specific and personal, while demonstrating you have done your homework on Fuqua. While everyone benefits from a diverse alumni network, what specifically do you want to give and receive from your classmates?

If you describe clubs and classes you are attracted to, also offer specific examples from your past experiences to show your consistent personal or professional passions.

Your fit with the program is crucial, and therefore you must exhibit the qualities Duke is seeking as well. The Duke MBA program is especially interested in your role within the community, and will place significant weight on this factor. If you research thoroughly and are specific, you should be able to clearly demonstrate why you are going to be strong contributor and teammate.

This essay can also be a place to talk about how the Duke MBA fits into your career goals. What do you know now that will be enhanced through your MBA education? And what crucial aspects of the skill set required for your future career will be augmented by attending Duke?

However, the main focus should be your community involvement and how you plan to improve the experience of others at Duke both in and outside the classroom.

Optional Essay

If you feel there are circumstances of which the Admissions Committee should be aware, please explain them in an optional essay (such as unexplained gaps in work, choice of recommenders, inconsistent or questionable academic performance).

• Do NOT upload additional essays nor additional recommendations in this area of the application.
• The Optional Essay is intended to provide the Admissions Committee with insight into your circumstances only.
• Limit your response to one page.

As with most optional essays, the Duke MBA asks that you use this space only to explain extenuating circumstances. If you have a low GPA, lack a recommendation from your current supervisor or have gaps in work history this is the correct place to address those issues. If you do not have any of those areas to explain, it’s best to skip this question and focus only on the previous three essays.

When approaching any concerns about your background in the optional essay it’s important to focus on recent performance, whether academic or professional, and what such performance demonstrates about your ability.

Your goal is to remove questions from your application and to address in a factual manner any information the admissions committee needs to know to fairly evaluate your application. The essay should convey, in a positive manner, that you know there could be questions about your background but you have thoroughly improved in any areas necessary.

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Tuesday Tips: Carnegie Mellon Tepper School Fall 2017 MBA Essay Tips

Carnegie Mellon University’s Tepper School of Business has posted the essay questions for the 2016-2017 application, which includes only one required essay. Tepper offers several options for completing your MBA, from Full-Time MBA to Part-Time …

CMU tepper MBA essay TIPS

Carnegie Mellon University’s Tepper School of Business has posted the essay questions for the 2016-2017 application, which includes only one required essay.

Tepper offers several options for completing your MBA, from Full-Time MBA to Part-Time On-Campus MBA to Part-Time Online Hybrid MBA. The Tepper community is diverse with various goals, and Tepper is not looking for one particular profile, but rather candidates who are willing to engage with a tight-knit community and are interested in a highly analytical course structure.

Questions about your Tepper MBA application? Contact us to learn more about how Stacy Blackman Consulting can help.

REQUIRED ESSAY
Imagine that you meet up with a member of the admission committee at an airport while on a layover. You have an opportunity to make a memorable impression. Use this essay to introduce yourself. Include any information that you believe is important for the committee member to know about you both professionally and personally. (Maximum 300-350 words, 12-point font, double-spaced)

This is the only required essay for CMU Tepper’s MBA application, and it will be important to explain anything about your personal and professional background that can enhance the data Tepper’s admissions committee has already received from your resume, academic scores and recommendations.

Think about describing the key moments that have been formative in your path thus far, and that are relevant to your pursuit of an MBA now.

As you consider what to describe about your professional background you should focus on accomplishments and filter your experiences with your future goals. For example, if you are seeking an MBA to make a career switch in either function or industry, focus on career stories that show a transferable element to the way you work.

You may want to highlight your analytical skills or how much you enjoy tackling tough issues at work. If you are looking for an MBA to enhance your current career path then you may want to highlight the moments you are most proud of in your career history.

On the personal side, CMU Tepper has a small and close-knit community, and your personality and background will be of interest to the admissions committee. What would your future classmates and professors want to know about you? How might you contribute to Tepper both while in school and after graduation? To add a solid example, think about the formative experiences in your life that might illustrate how you think and behave in a community.

OPTIONAL ESSAY
• Use this essay to convey important information that you may not have been otherwise able to convey. This may include unexplained resume gaps, context for recommender selection, etc.

• If you are a re-applicant, explain how your candidacy has strengthened since your last application.

CMU Tepper’s optional essay provides room to explain any important context to potential issues in your application. As outlined, resume gaps, a recommendation that is from someone other than a current or former supervisor, etc.

Other possible explanations may include academic issues like low grades in quantitative classes or academic probation. A low GMAT score or other profile issue may be worth addressing if applicable.

Re-applicants should always use this space to showcase a strengthened candidacy. If you have improved your profile with a stronger GMAT score or new grades from quantitative classes, that is great information to highlight. If you have increased your responsibilities at work, refined career goals or added new extracurricular activities those are also valid updates to communicate.

CMU Tepper is not asking for you to explain anything you want in this essay, and it will be wisest to stick with the two categories of information specifically outlined. The required essay is open-ended enough to provide the space to offer all other information needed for an admissions decision.

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Tuesday Tips: INSEAD 2017 Intake MBA Essay Tips

INSEAD, “the business school of the world,” is a dynamic, diverse and highly international MBA option. Along with the basic MBA questions most other schools ask, INSEAD is looking for significant exploration of your career …

INSEAD mba essay tipsINSEAD, “the business school of the world,” is a dynamic, diverse and highly international MBA option. Along with the basic MBA questions most other schools ask, INSEAD is looking for significant exploration of your career goals and background. Along with career aspirations and leadership experience, an international focus is important to INSEAD.

This year INSEAD has added a required video interview component to the application process, which will be completed shortly after you submit your application. The video interview has become more common in MBA applications, and Stacy Blackman Consulting has extensive experience prepping candidates for video interviews. Contact us to learn more.

JOB DESCRIPTION ESSAYS
Job Essay 1: Briefly summarise your current (or most recent) job, including the nature of work, major responsibilities, and where relevant, employees under your supervision, size of budget, clients/products and results achieved. (short answer)

This question should focus entirely on your current (or most recent) work situation. Though you will want to provide relevant context for your current role, make sure you are devoting most of the essay to describing the details of your day-to-day responsibilities and oversight. If you are lighter on supervising others or managing a budget, you have the opportunity to highlight some key responsibilities and results.

When you are composing this essay make sure you focus on what you uniquely have contributed to the role, rather than reciting the job description. What have you done that is above and beyond?

Job Essay 2: What would be your next step in terms of position if you were to remain in the same company? (short answer)

Once you have described what you do at work currently, INSEAD asks for you to imagine what you will do in the future. Because you are ambitious enough to be applying to an MBA program like INSEAD, you are likely on a serious career track in your current company. If your boss has already talked to you about the next step this is an easy question to answer.

If you have not explicitly discussed promotion at work, what would be the next role you would ideally pursue? If you are pursuing an MBA because you want to make a career change or because the next step at your current company is undesirable for other reasons, this may be a place to describe what that next step would be and why you do not wish to pursue it (with more context provided in the long term goal section).

Job Essay 3: Please give a full description of your career since graduating from university. Describe your career path with the rationale behind your choices. (short answer)

With this essay INSEAD is seeking to understand your career trajectory and how you have grown and progressed through your career. Think about the choices you have made in your career, and how your past experiences have combined to provide you with your current skill set.

If you have a fairly straightforward career path you can take this opportunity to comment on some of the learnings from each position to create the story of your past, present and future plans.

Job Essay 4: Discuss your short and long term career aspirations with or without an MBA from INSEAD. (short answer)

Since you have covered your current role at work, your hypothetical next step at your company and how you arrived at this place, now you can bring the story together to explain what you are pursuing an MBA from INSEAD.

While the best candidates for an MBA might be able to succeed without one, typically a top tier MBA like INSEAD is an accelerator for your career – introducing you to a broader network than you would otherwise have, expanding your skillset into new functional areas and exposing you to people from around the world.

Think about how you plan to use your MBA to accelerate your career (or change paths entirely). If you did not attend INSEAD, how would you achieve your goals otherwise? Think of this essay as a thought experiment to show that you can plan two routes to one goal, while perhaps demonstrating the superiority of the MBA path.

Optional: If you are currently not working or if you plan to leave your current employer more than 2 months before the programme starts, please explain your activities and occupations between leaving your job and the start of the programme.

If you are not employed at the moment, you will want to answer this question to show how you are utilizing your time without full time employment. Ideally you are currently involved in an activity that is going to further your career or personal goals at this time. The best answer is one that shows you are self-motivated and do not need paid work to continue developing yourself.

For example, perhaps you are volunteering in a non-profit that is related to your career goals. Maybe you are working with a friend on a start-up. Or you are consulting and building contacts in your industry.

If you are out of work only briefly, it’s also perfectly reasonable to be pursuing travel or other activities that develop your international awareness and perspective. However, make sure that your activities can tie back to your long-term goals or other key aspects of your application strategy.

MOTIVATION ESSAYS
Motivation Essay 1: Give a candid description of yourself (who are you as a person), stressing the personal characteristics you feel to be your strengths and weaknesses and the main factors which have influenced your personal development, giving examples when necessary (approximately 500 words).

Strengths and weaknesses are a common topic for MBA applications and seek to understand your level of maturity and self-awareness. This is a great opportunity to highlight some of your skills and attributes that demonstrate leadership, teamwork or other qualities that will drive your future career success.

Examples aren’t explicitly required, but consider that the admissions committee is reading a vast number of essays and concrete examples are both easy to understand and can help you stand out.

When describing weaknesses you will want to focus on those weaknesses that you have taken concrete steps to address, or that have been a route to learning more about yourself. Often strengths and weaknesses are two sides of the same coin, in which case you can even tie your key weaknesses to your key strengths.

Because it is often difficult to write about one’s weaknesses this is an especially important essay to share with others to seek feedback on tone and impact.

Motivation Essay 2: Describe the achievement of which you are most proud and explain why. In addition, describe a situation where you failed. How did these experiences impact your relationships with others? Comment on what you learned (approximately 400 words).

This essay is an opportunity to showcase one of your most important achievements. Impressive achievements that stand on their own are great, but you will want to pay equal attention to explaining why these accomplishments are valuable to you. If you concisely explain the accomplishment and how you were able to bring it to fruition, you will have room to provide the context for your personal pride in the accomplishment.

If you don’t have an achievement that you think is incredibly impressive on its face, consider an example that demonstrates the activities you value. Remember, not everyone has sold a company or won an Olympic medal prior to business school!

The flip side of achievement is failure, and INSEAD wants to understand how you view both. When approaching any failure essay it’s important to use a real failure that has emotional resonance for you. An accomplishment framed as a failure will be easy to see through and will not demonstrate anything about your maturity or ability to grow.

Your failure should be real, and also something that led you to grow or learn. If you can describe how you have changed your approach as a result of the failure that is an excellent outcome.

The third part of the essay deals with how these experiences impacted the others around you and what you learned. Whether you were part of a team or the main impact was on a loved one, this part of the essay encourages you to step outside your own narrative of success and failure and think about how you have impacted other people through your actions.

Most obviously a success led to happiness from a team or a manager, while a failure was disappointing to those around you. However, your particular achievement or failure could have led to a learning experience for your team, an opportunity for someone else, or a chance for you to be closer to another person through a team challenge. Think creatively about this aspect.

Note that your application to INSEAD ideally covers both the personal and professional. This essay could be an opportunity in this essay set to bring in a new angle on your profile through describing one of your most substantial accomplishments outside of work.

Motivation Essay 3: Describe all types of extra-professional activities in which you have been or are still involved for a significant amount of time (clubs, sports, music, arts, politics, etc). How are you enriched by these activities? (approximately 300 words)

Nothing is more personal than what you choose to do outside of school or work. What are the most meaningful pursuits you have spent your time on? You should both describe the main interests you have outside of your professional pursuits and explain why they are meaningful to you and why you spend time on them.

Ideally you can also explain how you will continue your involvement while at INSEAD and cite some specific clubs or groups where you see your interests contributing to the community.

Optional Motivation Essay: Is there anything else that was not covered in your application that you would like to share with the Admissions Committee? (approximately 300 words)

This essay is 300 words you can use for anything you would like to showcase and that you were unable to work into the rest of your application. Because INSEAD’s questions are quite thorough you may have covered all aspects of your candidacy and personal qualities in the other five essay questions, in which case you can feel comfortable skipping this question (it IS optional). If you did not have a place for an interesting hobby, new aspect of your background to describe, or key accomplishment, it may be appropriate to use this space to tell that story.

It is far better to fully explain any issues in your application than to leave the admissions committee to guess what happened. If you have any challenging aspects to your candidacy like a low GPA or a failing grade in college, this is the correct place to address those concerns. Explain your issue clearly and focus most of the essay on the correction for the issue.

For example, if you had a disciplinary issue in college, spend most of the essay demonstrating that you learned from the experience and have been an ideal citizen ever since rather than focusing on the negative. Avoid blaming anyone else for your issue, and relentlessly show why this one incident is in your past and will stay there.

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