Tag Archives: career goals

Tuesday Tips: Cornell Johnson Fall 2016 MBA Essay Tips

Cornell University’s Johnson School of Management is a flexible MBA program housed within an Ivy League campus. Cornell Johnson offers multiple full-time options, including a one-year MBA, executive programs and a tech focused program. Cornell Johnson …

new curriculum at Cornell Johnson

Cornell University’s Johnson School of Management is a flexible MBA program housed within an Ivy League campus. Cornell Johnson offers multiple full-time options, including a one-year MBA, executive programs and a tech focused program. Cornell Johnson has multiple joint degree programs as well from a JD-MBA to MBA-MD. Whatever your goals and background Cornell has a program that can help you achieve your goals.

When approaching this set of Cornell essays it will be useful to set an application strategy. Identify the program you are most interested in and do substantial school research. Then example your background and goals to see what is most important to explain as part of your story. Next, add the layer of personal background and experiences – consider what makes you truly unique. Finally, make sure you have solid academics, work experience and extracurriculars. If you identify any holes in your profile or story, take the time to fill them prior to starting your application.

TABLE OF CONTENTS

Applicants are now encouraged to show enhanced creativity in submission medium. For example, the essay may be delivered by video or a creative slide deck.

You are the author for the book of Your Life Story. In 500 words or less, please create the table of contents for the book in the space provided or upload it as an attachment. We value creativity and authenticity and encourage you to approach this essay with your unique style. Alternative submission formats may include a slide presentation, links to pre-existing media (personal website, digital portfolio, YouTube etc.), as well as visually enhanced written submissions.

This essay is an opportunity to show the admissions committee who you are on a personal level. Think about highlighting areas you may not have been able to touch in the previous career focused essays, and demonstrate your unique personal attributes or community involvement. If you have a consistent theme of involvement in a charity or activity this is the perfect opportunity to demonstrate why you became involved and what you have done over the years.

When structuring the story, think of this essay as a way to communicate a narrative theme of your life to the admissions committee. What are the key moments that are meaningful to you? Were there key moments with your friends, family, hobbies or interests that led you to be the person you are today?

This essay can be delivered in any of the media specified above (video, slide presentation, website) and you should tailor the format you use to the message you want to send. Though a creative format will impress the admissions committee substance is always the most important part of the essay. Make sure you are highlighting unique, individual qualities that will make the case for admission to Cornell.

GOALS
The prompt for this essay has been simplified to help applicants hone in on their objectives in getting an MBA.
What are your short and long term goals and how do you see the Cornell MBA enabling you to achieve both? Please limit your response to 500 words or less.

This classic career goals essay is asking for a clear description of both your short and long term goals and how Cornell fits in. This career goals essay requires you to demonstrate that your Cornell MBA will be the right next step to achieve your career goals.

Since past experiences are likely indicators of your skills and future direction, you may want to briefly outline key aspects of your career history. The question does not specifically require career history, and with the limited word count you are best served by choosing key inflection points rather than an entire resume review. When considering what aspects of your past career to focus on, think about the situations that led you to realize what you really want to do, that built skills that will be important to your goals, or introduced you to people who were crucial to your development.

Make sure to spend enough time on your interest in the Cornell MBA to demonstrate why Cornell is the right place to spend the next two years of your life. Academics are going to be a crucial part of your career goals, yet classmates and activities will also be important. Make sure to investigate your fit with Cornell through talking with current students or alumni, visiting campus if you can, or attending information sessions.

OPTIONAL ESSAY
Complete this essay if you would like to add additional details regarding your candidacy. For instance, if you believe one or more aspects of your application (e.g., undergraduate record or test scores) do not accurately reflect your potential for success at the Johnson School.

If you are reapplying for admission, please use this essay to indicate how you have strengthened your application since the last time you applied.

Please limit your response to 500 words or less.

This optional essay allows for either an explanation of any weaknesses in your application or additional information that may bolster your application. If you have a poor GPA or GMAT, concerns with your undergraduate record, or were unable to provide a recommendation from a current supervisor, this is the place to offer explanations, not excuses. Quickly describe the situation and what may have contributed to the issue (illness, family difficulties, etc.) without editorializing. Focus the balance of your essay on looking forward: what have you done in the recent past to demonstrate your skills and intelligence?

If you are a reapplicant this is the ideal place to explain what you have done since your last application to strengthen your case for admission. If you have a new GMAT score or took classes in calculus or statistics you have a solid case for improved academics. A promotion could signal career development and leadership. Even if you don’t have a clear cut development to describe you can use this space to explain how you have improved your thinking, career goals, or fit with Cornell.

Stuck on the Johnson Cornell essay questions? Contact Stacy Blackman Consulting to learn how we can help.

Posted in Application Tips, Cornell Advice | Tagged , , , , , ,

Tuesday Tips: London Business School Fall 2016 MBA Essay Tips

London Business School is a close-knit program with an international focus, set in one of the most exciting centers of culture in Europe. Among one of the top-ranked programs in the world, LBS is equally …

London Business School essay questionsLondon Business School is a close-knit program with an international focus, set in one of the most exciting centers of culture in Europe. Among one of the top-ranked programs in the world, LBS is equally valued by employers in both the US and Europe. LBS is an excellent choice for MBA hopefuls who have international experience, a goal to work in London or other parts of Europe, or just an interest in attending school outside the US.

LBS has a slim set of required questions. It will be a challenge for you to present everything you may want about your career, extracurriculars and personal attributes. Make sure you formulate a clear game plan for this set of essays so you can maximize the questions and the space permitted to make your case for admission.

Essay 1
What are your post-MBA plans and how will your past experience and the London Business School programme contribute? (500 words)

Most MBA applicants are pursuing the degree for a specific career goal post-MBA, but if you need a bit more reflection to answer this question it is worth doing the work. Self-awareness about your strengths and interests will help you refine what you want. To take your research deeper it could be helpful to talk to colleagues and alumni who have MBAs in your field to identify your career path options. Make sure that your career goals are both realistic and aspirational. An MBA will certainly open doors for you, and also may define a specific career path.

Your past experiences have certainly informed your post-MBA plans, and touching on those most relevant will be helpful to setting the background for your current pursuit of an MBA. To make this essay more than a rehash of your resume, think about explaining the rationale for your decisions throughout the essay. Why did you pursue your past experience and what has been the impetus behind subsequent career choices? At this point, why are you choosing LBS? If space permits, you will want to discuss the question of timing – why you have made the choice to pursue an MBA at this time, and why you want to attend LBS now.

Essay 2
What specific areas of London Business School life are you most excited about getting involved in and where will you add value? (300 words)

This essay is an opportunity to demonstrate passion for the school, London, activities and the community. Thorough research will be crucial here, whether online or in person. Consider both the academic community and the extracurricular communities. Reaching out to the clubs and organizations you are most interested in may allow you to interact with current students who can provide context for you. Visiting LBS would be an invaluable experience to feel the excitement in person.

To be most effective in answering this question you will want to be specific and logical in your choices of activities you will impact. What activities make the most sense in the context of your career and industry interests? What about your hobbies? Any community involvement you are currently pursuing and plan to continue could start to demonstrate your value to the groups you plan to join or lead at LBS.

International experience may be another area that is important to the LBS community and where you can add value. LBS is seeking applicants who are well traveled and thoughtful about cultural differences beyond their home countries. If you focus on your international background make sure you are able to explain what you have learned from interacting with cultures that are not your own, and relate your experiences back to what you will bring to LBS.

Optional Essay
Is there any other information you believe the Admissions Committee should know about you and your application to London Business School? (300 words)

This essay can be used to explain possible weaknesses in your application like a low GPA or GMAT score, or could be another opportunity to reveal an aspect of your candidacy that has not been covered in the previous questions.

If you use this space to explain a less than stellar aspect of your candidacy make sure you are offering explanations and not excuses. Keep all background information succinct and factual (no whining!) and explain the concrete steps you have taken to improve your candidacy and to be ready for an MBA programme like LBS.
If you are in the enviable position of having nothing to explain, this open-ended question would be a great opportunity to touch on a personal story or add color to your career goals. This could be the ideal place to describe a unique background, experience or attribute that did not fit elsewhere in the application.

Challenged by the LBS essay questions? Contact us to learn how Stacy Blackman Consulting can help.

Posted in Application Tips, General, London Business School Advice | Tagged , , , , , , , , , ,

Tuesday Tips: Columbia Business School Fall 2016 MBA Application Essay Tips

Columbia Business School is highly concerned about fit and your knowledge of the program. New York City is another aspect of the school that pervades its culture and defines some of the unique opportunities of …

Columbia Essay TipsColumbia Business School is highly concerned about fit and your knowledge of the program. New York City is another aspect of the school that pervades its culture and defines some of the unique opportunities of the program. Thorough school research is crucial to your preparation for this application. Before you get started with this set of essays it will be helpful to brainstorm your career objectives, strengths and weaknesses, and to review the personal elements you will want to discuss.

Stumped by the Columbia essays? Contact Stacy Blackman Consulting to learn how we can help.

Short Answer Question:
What is your immediate post-MBA professional goal? (50 characters maximum)

This is a simple question, but may require you to condense your career goals into one clear career vision statement. Columbia presents several examples on their website, all of which have some unique aspect. Rather than a generic statement like: “Work in finance” the goal is to infuse some specificity. Something like: “Work in real estate finance within a private equity firm” tells the admissions committee far more about your interests and goals. Note that the limited character count is intended to get you to the point quickly and that all of the examples Columbia has provided are concise and lack any elaboration.

Essay 1:
Through your resume and recommendations, we have a clear sense of your professional path to date. What are your career goals going forward, and how will the Columbia MBA help you achieve them? (Maximum 500 words)

Remember that this essay has two purposes: demonstrate that you know why you are interested in Columbia, and showcase why you are an excellent fit for the program. Both goals should be kept in mind as you answer the question.

This question is entirely future focused and specifically asks you to get away from a recitation of your resume. Spend the majority of the space describing your career goals and what you envision you will learn and experience at Columbia to help you achieve your goals. As you talk about your future you may need to refer to your past career and personal experiences. As you consider what to say make sure you are citing only relevant examples from your career. Think about the experiences you can describe that were truly pivotal and can support your future goals.

For example, perhaps you want to be a general manager of a company or division, and right now you have been working primarily in marketing. You might spend your time at Columbia learning about finance and strategy, being part of consulting projects and interning at a start up to round out your experience and start on your general management path. Make sure your goals are both achievable and aspirational and that you have specifics about Columbia to support your assertion that it is the right place for you.

Essay 2:
Columbia Business School’s location enables us to bridge theory and practice in multiple ways: through Master Classes, internships, the New York Immersion Seminars, and, most importantly, through a combination of distinguished research faculty and accomplished practitioners. How will you take advantage of being “at the very center of business”? (Maximum 250 words)

As you decide how to approach this question make sure that your individual goals for learning and career are impacting how you answer. You should consider the industry you plan to enter, and either the key adjunct professors from that industry at Columbia or the access to major companies from that industry in New York City. Consider your personal interests and how you might pursue them in the diversity of such an international city, and also the ways that Columbia’s alumni network can provide opportunities within the metropolitan area.

A mix of personal and professional interests may be covered in this topic, and you may want to emphasize either one of those angles depending on the answers you present to the other core questions.

Essay 3:
CBS Matters, a key element of the School’s culture, allows the people in your Cluster to learn more about you on a personal level. What will your Clustermates be pleasantly surprised to learn about you? (Maximum 250 words)

If you watch the linked video, you’ll see that CBS Matters is a part of the Columbia cluster experience that centers around a personal presentation. This essay is entirely about your life story and how you will be perceived by your peers at Columbia. If you did not cover anything personal in the prior two essays this is your opportunity to stand out from the pack of other applicants.

This essay is somewhat about what matters most to you, and what you would share if asked who you really are. Dig deep into your passions and background and find the aspects that resonate emotionally with you and seem to convey a truth about who you really are. If you are stumped by this essay prompt you may want to ask friends, family members or colleagues what they view as interesting and unique about you.

Once you have ideas about how to approach this question make sure that you are describing something about yourself that will be interesting both to your peers and to the admissions committee. Something that is a passion point for you and that demonstrates a bit more about your background and motivations will likely be interesting both your clustermates and the admissions committee.

Optional Essay:
An optional fourth essay will allow you to discuss any issues that do not fall within the purview of the required essays.

If there are any areas of concern, this is the correct place to address them. Strike an upbeat tone here and avoid excuses. Explain your issue clearly and focus most of the essay on the correction for the issue. For example, if you had a disciplinary issue in college, spend most of the essay demonstrating that you learned from the experience and have been an ideal citizen ever since.

If you do not have a weakness to address here, it’s an ideal opportunity to provide any information that you were unable to work into the other three essays. If you have an unusual background, hobby or extracurricular experience, this may be an opportunity to showcase your unique profile.

Posted in Application Tips, Columbia Advice | Tagged , , , , , , ,

Tuesday Tips: Northwestern Kellogg MBA Essay Tips

Northwestern University’s Kellogg School of Management is a close-knit community that values leadership and teamwork. At the same time, diversity in experience, background and thought is important to the Kellogg admissions committee. Do your research …

Kellogg MBA essay tipsNorthwestern University’s Kellogg School of Management is a close-knit community that values leadership and teamwork. At the same time, diversity in experience, background and thought is important to the Kellogg admissions committee.

Do your research on the programs, activities, clubs, classes and professors at Kellogg as you approach your essays. While you are reading and conversing with students and alumni, envision how you will contribute to the community.

Kellogg has two mandatory video essays as part of the application process. After you submit your essays you will receive the questions, one of which will focus on Why Kellogg and another will be a general “getting to know you” question. The video essay is an opportunity for the admissions committee to see the person behind the accomplishments you will describe.

Prepare as if you would for an interview, drafting the topics you want to cover and practicing your presentation. The video should accurately portray your personality and demeanor, and extensive preparation will help you be comfortable and be yourself.

Video essays can be daunting, and Stacy Blackman Consulting has developed customized preparation to help you practice for this important component of the application and provide our expert feedback. Contact us to learn more about how we can prepare you for the entire Kellogg application.

Essay 1
Leadership and teamwork are integral parts of the Kellogg experience. Describe a recent and meaningful time you were a leader. What challenges did you face, and what did you learn? (450 words)

This essay focuses on leadership and teamwork using a behavioral essay framework. By seeing the details about exactly what you did and said in your leadership story, Kellogg admissions will understand how you are likely to perform in the future. When approaching this essay spend some time on set up to explain the background, and then use the majority of the space describing specifically what you did, thought, felt and how you behaved.

As the question specifically asks about challenges, it will be useful to show how you have overcome difficulty as a leader or learned from a tough situation. Don’t be nervous about showing weakness here. Every leader has to learn and develop, and willingness to be open to feedback and improve will be an asset to your profile.

Do not neglect mentioning teamwork, which is a core value of Kellogg’s culture. Your leadership experience is likely part of a team at work or in an extracurricular activity, and sensitivity to teamwork and collaboration in any leadership story demonstrates maturity and people skills.

Essay 2
Pursuing an MBA is a catalyst for personal and professional growth. How have you grown in the past? How do you intend to grow at Kellogg? (450 words)

This essay question is a hybrid of a classic career goals essay and a personal essay. Kellogg is interested in candidates who are able to integrate their personal and professional goals and show how a Kellogg MBA will serve both sides of life.

When you describe professional and personal growth in the past, make sure it is relevant to your plans to pursue an MBA at Kellogg. The story you tell in this essay should provide insight into your decision to pursue an MBA and allude to your future goals. Because this isn’t a question about your entire career thus far you can choose just one or two main experiences to share.

The topic of this essay should also be an experience that did show growth over time. Something like starting in an entry level position at work and progressing into a management role comes to mind easily, but also consider something like developing leadership skills over time and personal investment in your career. You could also focus on a passion outside of work that has developed over time and led to personal growth.

Dual-degree Applicants
For applicants to the MMM or JD-MBA dual degree programs, please explain why that program is right for you. (250 words)

Doing your research on Kellogg MBA’s academics and resources will help you answer the question about why you need a dual degree to achieve your goals. If you are applying to the MMM program, you’ll have to show how the degree will prepare you more effectively for your career goals than the MBA alone.

Be able to articulate what is different about the Kellogg MMM program as compared to the MBA and other joint degrees. Know the classes you want to take, the professors you hope to work for, and how the MMM experience will be an asset in your future career.

Similarly, the JD-MBA at Kellogg is a highly competitive admissions process and will require a very clear explanation of what you will do with both degrees after school. Consider the unique attributes of the Kellogg JD-MBA program as compared to others, and also why you specifically need both a JD and an MBA.

Re-Applicants Only
Since your previous application, what steps have you taken to strengthen your candidacy? (250 word limit)

In answering this question make sure you provide tangible evidence that you have improved the overall package you are submitting this year. Improvements like GMAT score or new quantitative classes are especially tangible, but a promotion, increase in responsibility at work, a job change or even a change of goals and mission can apply.

Additional Information (Optional)
If needed, use this section to briefly describe any extenuating circumstances (e.g. unexplained gaps in work experience, choice of recommenders, inconsistent or questionable academic performance, etc.) (no word count)

If there are any areas of concern, this is the correct place to address them. Strike an upbeat tone here and avoid excuses. Explain your issue clearly and focus most of the essay on the correction for the issue. For example, if you had a disciplinary issue in college, spend most of the essay demonstrating that you learned from the experience and have been an ideal citizen ever since.

Low GPA issues should be explained here, and if there is a grade of C or below on your transcript the admissions committee will want to know why and feel comfortable it is an outlier in your overall academic record. For academic questions make sure you emphasize your improved performance either later in your college career or in subsequent work or classes since college.

Posted in General, Northwestern Kellogg Advice | Tagged , , , , , , , , , , ,

Tuesday Tips: Duke Fuqua Fall 2016 MBA Essay Tips

Duke Fuqua’s website tells applicants to “Be a leader who demonstrates competence, character, and purpose—a thinker and a doer who can maneuver the complexities of interdependent issues.” With the right application strategy you can use …

Duke MBA essaysDuke Fuqua’s website tells applicants to “Be a leader who demonstrates competence, character, and purpose—a thinker and a doer who can maneuver the complexities of interdependent issues.” With the right application strategy you can use this set of essays to demonstrate you are the kind of leader the admissions committee is looking for.

Don’t forget the personal – in this essay set you have the opportunity to add 25 new facts to round out your profile. As always, it is important to demonstrate that you know Duke Fuqua well and are a strong fit with the program. Starting your research and personal networking now will put you in a solid position to prepare the most specific and effective essays.

Stacy Blackman Consulting can help you prepare a compelling, individualized strategy to approach your Duke Fuqua application this year, contact us to learn more.

REQUIRED SHORT ANSWER QUESTIONS

Instructions: Answer all 3 of the following questions. For each short answer question, respond in 500 characters only (the equivalent of about 100 words).

1. What are your short-term goals, post-MBA?
2. What are your long-term goals?
3. Life is full of uncertainties, and plans and circumstances can change. As a result, navigating a career requires you to be adaptable. Should the short-term goals that you provided above not materialize what alternative directions have you considered?

This career goals essay asks for your plan in three parts. First, you should describe what you plan to do immediately after your MBA. Then you’ll explain the long-term vision for your career. Finally, Duke admits that many career paths are forged through circumstance, and asks you for your Plan B.

Think big picture and focus on the overall story trajectory. What would be the most logical (and interesting) progression from your current skill set and MBA education? How will your next step flow from the combination of those experiences? And your alternative path ideally isn’t a massive departure, but simply shows the areas you could see yourself exploring if your primary plan doesn’t materialize.

For example, perhaps you are focused on becoming a marketing executive at a CPG company. If you don’t find the suitable position after Duke, maybe you would consider marketing for a retailer as your alternate career path because marketing is still the core function you are interested in. Alternatively, you may have two disparate interests and want to consider both of them. Perhaps your Plan A is to join a consulting firm after graduation, but if you don’t receive a spot among your top choices you would think about being in management for a start up as another possible path. Think about your range of interests and go from there.

Because you have limited space, you’ll have to boil your plans down in a clear statement of what you plan to do, but ideally any plans are supported by the information provided in your resume, recommendations, and other essays.

FIRST REQUIRED ESSAY: 25 RANDOM THINGS ABOUT YOURSELF

Instructions: Answer the following question — present your response in list form, numbered 1 to 25. Some points may be only a few words, while others may be longer. Your complete list should not exceed 2 pages.

The “Team Fuqua” spirit and community is one of the things that sets The Duke MBA experience apart, and it is a concept that extends beyond the student body to include faculty, staff, and administration. When a new person joins the Admissions team, we ask that person to share with everyone in the office a list of “25 Random Things About Yourself.” As an Admissions team, we already know the new hire’s professional and academic background, so learning these “25 Random Things” helps us get to know someone’s personality, background, special talents, and more.

In this spirit, the Admissions Committee also wants to get to know you–beyond the professional and academic achievements listed in your resume and transcript. You can share with us important life experiences, your likes/dislikes, hobbies, achievements, fun facts, or anything that helps us understand what makes you who you are. Share with us your list of “25 Random Things” about YOU.

This essay is entirely open ended and you can cover topics spanning your personal background, work experiences, values or extracurriculars. If you have a particularly interesting story in any of those areas, this is the place to tell that story. Whatever areas you choose to highlight, make sure you are following the admissions committee’s advice to share what makes you a dynamic, multi-dimensional person.

Coming up with 25 random things to list in this essay may seem daunting at first. To jumpstart your creative process you may want to brainstorm with friends and family about what is most interesting and memorable about you. Or keep a notebook with you to record thoughts as you go about work and personal activities.

When you have decided what the 25 random things about you are you’ll likely be wondering how to set up the list. There’s a few possible ways to structure the list: chronologically, chunking the list into themes, or even alphabetically. Structuring the list to make it easy to read and follow will be appreciated, but resist the urge to package the list too perfectly. Remember that the primary purpose of this essay/list is to show Duke your multi-faceted life and interests.

SECOND REQUIRED ESSAY (CHOOSE 1 OF 2)

Instructions: Choose only 1 of the following 2 essay questions to answer. Your response should be no more than 2 pages in length, and should reflect your knowledge of the Fuqua program and experience, and the types of activities and leadership you would engage in as a Fuqua student.

Both of these essay question options are entirely focused on why the Duke MBA program is the right place for you specifically. This may be another opportunity to demonstrate your multi-dimensional personality as you explain which classes, clubs, and community activities most resonate with you.

Option 1: Why Duke: When asked by your family, friends, and colleagues why you want to go to Duke, what do you tell them? Share the reasons that are most meaningful to you.

The best essays will be both specific and personal. While everyone benefits from a diverse alumni network, what specifically do you want to give and receive from your classmates? If you describe clubs and classes you are attracted to, also offer specific examples from your past experiences to show your consistent personal or professional passions.

While the focus of the essay is the Duke MBA program, you are also being asked why these aspects are most meaningful. Your fit with the program is crucial, and therefore you must exhibit the qualities Duke is seeking as well. The Duke MBA program is especially interested in your role within the community, and will place significant weight on this factor. If you research thoroughly and are specific, you should be able to clearly demonstrate why you are going to be strong contributor and teammate.

This essay can also be a place to talk about how the Duke MBA fits into your career goals. What do you know now that will be enhanced through your MBA education? And what crucial aspects of the skill set required for your future career will be augmented by attending Duke?

Option 2: Team Fuqua Principles: The Team Fuqua community is as unique as the individuals who comprise it. Underlying our individuality are a number of shared ideas and principles that we live out in our own ways. Our students have identified and defined 6 “Team Fuqua Principles” that we feel are the guiding philosophies that make our community special. At the end of your 2 years at Fuqua, if you were to receive an award for exemplifying one of the 6 Principles listed below, which one would it be and why? Your response should reflect your knowledge of Fuqua and the Daytime MBA program and experience, and the types of activities and leadership you would engage in as a Fuqua student.

1. Authentic Engagement: We care and we take action. We each make a difference to Team Fuqua by being ourselves and engaging in and supporting activities about which we are passionate.
2. Supportive Ambition: We support each other to achieve great things, because your success is my success. The success of each individual member of Team Fuqua makes the whole of Team Fuqua better.
3. Collective Diversity: We embrace all of our classmates because our individuality is better and stronger together.
4. Impactful Stewardship: We are leaders who focus on solutions to improve our communities both now and in the future. We aren’t satisfied with just maintaining the status quo.
5. Loyal Community: We are a family who looks out for each other. Team Fuqua supports you when you need it the most.
6. Uncompromising Integrity: We internalize and live the honor code in the classroom and beyond. We conduct ourselves with integrity within Fuqua, within Duke, and within all communities of which we are a part.

This option for the “Why Duke” essay requires as much introspection as the previous option, but more explicitly asks for research into the community and the aspects you identify with most. In some ways this a more structured question to answer and it may be a reasonable place to start whether you choose to answer this option or the previous option.

Choosing one of the six principles certainly doesn’t mean the other five are not relevant. While you will want to choose the one you think resonates most with your personality and values, it will enhance your application to touch upon the others that are particularly meaningful to you.

As in the prior option you can use this essay to also communicate a bit about your career goals at Duke, particularly if you focus on Supportive Ambition or Impactful Stewardship and factors of how the community will impact your future career and how you plan to give back to others or what kind of leader you will be. However, the main focus should be your community involvement and how you plan to improve the experience of others at Duke both in and outside the classroom.

Optional Essay

If you feel there are circumstances of which the Admissions Committee should be aware, please explain them in an optional essay (e.g. unexplained gaps in work, choice of recommenders, inconsistent or questionable academic performance).

Do NOT upload additional essays nor additional recommendations in this area of the application.
The Optional Essay is intended to provide the Admissions Committee with insight into your circumstances only.
Limit your response to two pages.

As with most optional essays, the Duke MBA asks that you use this space only to explain extenuating circumstances. If you have a low GPA, lack a recommendation from your current supervisor or gaps in work history this is the correct place to address those issues. If you do not have any of those areas to explain, it’s best to skip this question and focus only on the previous three essays.

When approaching any concerns about your background in the optional essay it’s important to focus on recent performance, whether academic or professional, and what such performance demonstrates about your ability. Your goal is to remove questions from your application and to address in a factual manner any information the admissions committee needs to know to fairly evaluate your application. The essay should convey, in a positive manner, that you know there could be questions about your background but you have thoroughly improved in any areas necessary.

Posted in Application Tips, Duke Fuqua Advice | Tagged , , , , , , , , , , , ,