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Tuesday Tips: UCLA Anderson Fall 2017 MBA Essay Tips

UCLA Anderson School of Management is a small and close-knit school with particular focus on entrepreneurship, entertainment, real estate and other major industries in Southern California. While UCLA has a dominant position in the region it …

UCLA Anderson MBA essay tips

UCLA Anderson School of Management is a small and close-knit school with particular focus on entrepreneurship, entertainment, real estate and other major industries in Southern California. While UCLA has a dominant position in the region it is also a nationally known program that will position you well in whatever career you pursue.

Anderson is highly selective about the composition of each MBA class, therefore your fit with the values and principles of the school is of primary importance. When approaching this set of essays make sure you understand what Anderson will do for you and what you plan to bring to the community.

We have helped countless applicants achieve their UCLA Anderson dreams. Contact us to learn how Stacy Blackman Consulting can help you.

FIRST-TIME APPLICANTS—ONE REQUIRED ESSAY:
We believe that the best results are achieved when you share success, think fearlessly and drive change. With this in mind, what are your goals at UCLA Anderson and in your short-term and long-term career? (750 words maximum)

This question was new last year, and UCLA Anderson Admissions Director Craig Hubbell shared his thoughts about the essay in the admissions blog. Note that he recommends watching this video.

He also elaborates on the three phrases in the video and essay question: “At UCLA Anderson, three principles form our foundation. First, we SHARE SUCCESS within our community, which is to say we collaborate to achieve our goals. While working together, we THINK FEARLESSLY to go past the obvious, to go around the obstacles — with our sights set on making a real impact. And with the opportunity for impact comes our desire to DRIVE CHANGE as a result of all that we do.”

Thorough school research will provide examples you can use to describe why these values and principles drive your goals while attending UCLA Anderson. Your career goals should be examined through the filter of Anderson’s values and how you plan to use those values in your post-Anderson life.

When structuring this essay consider telling one or two pivotal stories to illuminate who you are. UCLA is looking for personal expression in this essay, and to understand how you are different from other applicants. Consider the turning points or moments that triggered reflection for you.

Have you experienced a significant personal setback? What is your family background? Have you lived outside your home country? When did you face a turning point or make a big decision about your career? What were some of your proudest accomplishments? What moments have called upon your need to collaborate, lead or innovate?

For the second part of the essay briefly explain what you plan to do immediately after graduation, and then what you want to accomplish over the long-term with your career. A career path that focuses on demonstrated passions and interests throughout your life is going to be most compelling as you write this essay and each section should bridge seamlessly into the next.

For the part of the essay focusing on UCLA Anderson’s part in your plans, UCLA specifically requests citing specific classes, professors and programs. To express a bit more on the personal side it will be helpful to include the social and extracurricular aspects that attract you to the small and close-knit experience at Anderson. Be specific as you discuss the clubs and conferences that are unique to the UCLA MBA.

OPTIONAL ESSAY:
The following essay is optional. No preference is given in the evaluation process to applicants who submit an optional essay. Please note that we only accept written essays.
Are there any extenuating circumstances in your profile about which the Admissions Committee should be aware? Please use your best judgment. (250 words maximum)

It is important to focus on explanations rather than excuses in this essay. Potential extenuating circumstances may be a very low GPA, academic probation or using a recommender other than your current supervisor.

Clearly explain the situation, and if it is a situation from the past, explain why you have changed. Providing evidence that you will not repeat the actions in question will help to solidify your answer.

RE-APPLICANTS—ONE REQUIRED ESSAY:
Reapplicants who applied for the class entering in 2015 or 2016 are required to complete the following essay:
Please describe your career progress since you last applied and ways in which you have enhanced your candidacy. Include updates on short-term and long-term career goals, as well as your continued interest in UCLA Anderson. (750 words maximum)

If you are a recent re-applicant this essay gives you the opportunity to highlight improvements since your last application. You have room to add other “ways in which you have improved your candidacy” such as an improved GMAT score, academic updates or extracurricular activities. While most MBA programs are focused on quantitative improvements to your profile, keep in mind that here UCLA Anderson is expressly asking for an update on your career.

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Tuesday Tips: Cornell MBA Essay Tips

Over the past several years Cornell’s Johnson MBA program has revamped everything from the curriculum, to the programs offered by the school to the application process. Candidates can now choose between a traditional two-year full …

Over the past several years Cornell’s Johnson MBA program has revamped everything from the curriculum, to the programs offered by the school to the application process. Candidates can now choose between a traditional two-year full time MBA program and a one-year program designed for focused candidates with an educational foundation in business topics. Another, newer program, offers a one-year study opportunity in New York City focused on technology.

Cornell’s application process has innovated as well. Now a new process integrates Linked In profiles with the application process allowing candidates to auto-fill sections of the application. If you’re looking for help and advice on any aspect of your Cornell MBA application, contact us to learn more.

Applicants for both the One-Year and Two-Year Ithaca based MBA programs: You are the author for the book of Your Life Story. In 2,000 characters or less please write the table of contents for the book in the space provided or upload it as an attachment. Note: approach this essay with your unique style. We value creativity and authenticity

This essay is an opportunity to show the admissions committee who you are on a personal level. You can use this opportunity to demonstrate your unique career goals, personal attributes or community involvement. Something that has been a constant theme in your life since childhood could be an interesting part of this essay. Perhaps you have had a lifelong involvement with a charity, sport or musical pursuit.

When structuring the story, think of this essay as a way to communicate a narrative theme of your life to the admissions committee. What are the key moments that are meaningful to you? Were there key stories involving your friends, family, professional pursuits, hobbies or interests that impacted the person you are now? This narrative likely has more than one focus because you are more than one-dimensional. You may spend one chapter on a personal event, another on interests in school, and another on an important travel experience. Consider balancing the personal, professional and extracurricular carefully to communicate as much as possible about each area.

Though the essay specifically asks for the Table of Contents, you can certainly illuminate each chapter through brief descriptions. Describe the major milestones and be sure to share your essay with friends and family to make sure you are communicating effectively though the creative exercise.

One-Year Ithaca applicants only: How does your pre-MBA experience prepare you for the job that you envision post-MBA? (2,000 characters)

Two-Year Ithaca applicants only: What is the job that you would like to have immediately upon graduating with your MBA? (2,000 characters)

Both the applicants to the one- and two-year programs in Ithaca are asked to define career goals in this set of essays. The essay for the one-year program asks for your career goals, but also asks for more detail on your pre-MBA experience. The two-year essay prompt is more directly focused on your job immediately post MBA.

For either essay you will want to give some background about why you are interested in your specific career pursuits. Rather than reciting every experience pre-MBA you ideally will focus on the key inflection points in your career. When considering what aspects of your past career to focus on, think about the situations that led you to realize what you really want to do, that built skills that will be important to your goals, or introduced you to people who were crucial to your development.

For the one-year essay prompt note that the essay asks generally about your pre-MBA experiences and not only your purely professional experiences. You may have learned about yourself and your interests from an extracurricular or volunteer activity and that background may be entirely appropriate for this question as well.

Make sure to spend enough time on how the Cornell MBA will help you achieve your career goals to demonstrate why Cornell is the right place to spend the next two years of your life. Academics are going to be a crucial part of your career goals, yet classmates and activities will also be important as you develop your career network.

Johnson MBA at Cornell Tech: As the only MBA program not housed in a business school, we know our students will be different. Students will be part of an innovative environment where creativity, technical sophistication, and sharp business sense share seats at the table. We value expressions of who you are and what you add to this formula.

There are three ways to demonstrate how you fit within this dynamic setting. You must select one of the following as part of your application, demonstrating your creativity, style and technical experience:
• send a link to your work
• upload a video
• provide a written sample

Whether you choose a creative approach or write an essay in response to this question, researching the Johnson MBA at Cornell Tech is a productive way to start working on this question. The Johnson MBA focuses heavily on technology and digital, and is seeking students who have practical experience in those areas. This experience could span anything from programming to graphic design, or even business development.

If you are someone with a creative or technical skill set than sending a link to your work may be an ideal expression of why you are applying to this program. For almost anyone creating a video could demonstrate your creativity, personal attributes, and personal fit with the program. If you focus on a written essay as a response make sure you are able to communicate your passion for technology, the digital economy, and the opportunity to study with students in the Cornell Tech Master’s program.

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Tuesday Tips: London Business School MBA Essay Tips

London Business School is a close-knit program with an international focus, set in one of the most exciting centers of culture in Europe. Among one of the top-ranked programs in the world, LBS is equally …

London Business School is a close-knit program with an international focus, set in one of the most exciting centers of culture in Europe. Among one of the top-ranked programs in the world, LBS is equally valued by recruiters in both the US and Europe. LBS is an excellent choice for MBA hopefuls who have international experience, a goal to work in London or other parts of Europe, or just an interest in attending school outside the US.

LBS has significantly slimmed down the essays required for the application this year. It will be a challenge for you to present everything you may want about your career, extracurriculars and personal attributes. Make sure you formulate a clear game plan for this set of essays so you can maximize the questions and the space permitted to make your case for admission.

Essay 1
What are your post-MBA plans and how will your past experience and the London Business School programme contribute? (500 words)

Defining your post-MBA plans may be difficult as you approach your question. Most MBA applicants are pursuing the degree for a specific career goal post-MBA, but if you need a bit more reflection to answer this question it is worth doing the work. Self-awareness about your strengths and interests will help you refine what you want. To take your research deeper it may be incredibly helpful to talk to colleagues and alumni who have MBAs in your field to see what your career path options are. Make sure that your career goals are both realistic and aspirational. An MBA will certainly open doors for you, and also may define a specific career path. Make sure you are well-informed about what others have done before you.

Your past experiences have certainly informed your post-MBA plans, and touching on those most relevant will be helpful to setting the background for your current pursuit of an MBA. To make this essay more than a rehash of your resume, think about explaining the rationale for your decisions throughout the essay. Why did you pursue your past experience and what has been the impetus behind subsequent career choices? At this point, why are you choosing LBS? If space permits, you will want to discuss why you have made the choice to pursue an MBA at this time, and why you want to attend LBS.

Essay 2

How will you add value to the London Business School community? (300 words)

Thorough research into the London Business School community will be crucial here, whether online or in person. Consider both the academic community and the extracurricular communities. Reaching out to the clubs and organizations you are most interested in may allow you to interact with a current student who can provide context for you. To be most effective in answering this question you will want to be specific and logical in your choices of activities you will impact. What activities make the most sense in the context of your career and industry interests? What about your hobbies? Any community involvement you are currently pursuing and plan to continue could start to demonstrate your value to the groups you plan to join or lead at LBS.

International experience may be another asset to the LBS community you can touch upon in this essay. Since LBS is a particularly international program they are certainly seeking applicants who are well traveled and thoughtful about the rest of the world. If you focus on an international background make sure you are able to explain what you have learned from interacting with cultures that are not your own, and relate your experiences back to what you will bring to LBS.

Essay 3
Is there any other information you believe the Admissions Committee should know about you and your application to London Business School? (300 words)

This essay can be used to explain possible weaknesses in your application like a low GPA or GMAT score, or could be another opportunity to reveal an aspect of your candidacy that has not been covered in the previous questions.

If you use this space to explain a less than stellar aspect of your candidacy make sure you are offering explanations and not excuses. Keep all background information succinct and factual (no whining!) and explain the concrete steps you have taken to improve your candidacy and to be ready for an MBA programme like LBS.

If you are in the enviable position of having nothing to explain, this can be a great opportunity to touch on a personal story or add color to your career goals. Especially if you have a unique background or an experience that has shaped your outlook on life and career this could be a place to discuss that personal aspect of your candidacy.

Challenged by the LBS essay questions? Contact us to learn how Stacy Blackman Consulting can help.

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Tuesday Tips: Michigan Ross MBA Essay Tips

Michigan Ross is a program that emphasizes learning both inside and outside the classroom, and is seeking candidates that are intellectually curious and able to accomplish their goals. At the same time, fit is a …

Michigan Ross is a program that emphasizes learning both inside and outside the classroom, and is seeking candidates that are intellectually curious and able to accomplish their goals. At the same time, fit is a crucial part of the Ross evaluation process and Ross wants to know that you have investigated the program thoroughly and know why you want to attend. When you are approaching this set of essays, think carefully about how you will best illustrate your fit with the Michigan MBA program.

This year Ross changed the essay questions significantly to focus on what you are most proud of both personally and professionally. While previous years’ essays focused on career goals and why MBA, this year the questions require introspection and a demonstration that you learn from experience.

Essay One: What are you most proud of professionally and why? What did you learn from that experience? (400 words)

Intellectual ability, professional achievements and teamwork are all among the qualities the Ross admissions committee is looking for in applicants. As you consider topics for this essay focus on the ones that will demonstrate you are a strong leader and that you can learn from experience.

One possible source of ideas are the inflection points in your career. When did you face a turning point or make a big decision about your career? What were some of the most challenging projects you have been part of? Have you been surprised by what you have done well at in your career?

In some cases you may be most proud of an accomplishment because of what you learned and how it shaped your career. In other cases the follow up questions are two separate components of the essay. Either way the why behind your pride in accomplishment will reveal what you value most – whether prestige, credit, or the motivation to achieve your goals. Make sure that your values are aligned with how you want to be perceived by the admissions committee.

Essay Two: What are you most proud of personally and why? How does it shape who you are today? (400 words)

The personal is equally important to Michigan Ross, and the MBA program is designed to help you develop your leadership skills both in terms of professional accomplishment and personal and community interests. The personal attributes the admissions committee are looking for in applicants include community engagement and interpersonal, communication and teamwork skills.

When you consider topics for this essay you may want to write about an important extracurricular accomplishment, a challenge you overcame, or an event in your life that highlights something unique about your background. For example, if you have a track record of club leadership through college and afterwards that can be compelling evidence of your community engagement and leadership skills. On the other end of the spectrum perhaps you have spent time outside your home country for school or work and that has shaped your teamwork, interpersonal and communication skills.

Whatever topic you choose, make sure you are addressing why it is important to you. What you learned and how you have used what you learned since in your life can offer invaluable insight as well.

Stacy Blackman Consulting has worked with successful candidates to Michigan Ross for over a decade and can offer comprehensive strategic advice every step of the way. Contact us to learn more.

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Tuesday Tips: Yale School of Management MBA Essay Tips

Yale School of Management is part of an Ivy League university with expertise across fields. The school is now investing heavily in continuing to improve the business education at Yale with a new campus, top …

Yale School of Management is part of an Ivy League university with expertise across fields. The school is now investing heavily in continuing to improve the business education at Yale with a new campus, top talent in faculty, and the admissions process.

This year, Yale SOM has streamlined the admissions process by reducing the essays to one 500 word essay (reduced from with two essays coming in under 1,000 words total last year). As we reported when Yale posted the question: “Assistant Dean and Director of Admissions Bruce DelMonico explains that the change from two questions last year to a single prompt for the class entering Fall 2015 is an effort to focus on what really matters to the admissions team: finding out how applicants are making an impact in their professional and personal lives.”

Yale is still using the video interview platform to add an additional personal touch to your application. Stacy Blackman Consulting has been working with a similar video interview platform as the one Yale is using and we are familiar with the technology and process. Contact us to learn more about how we can help you prepare for the Yale application and interview process.

Because there is no specific career goals essay, make sure your resume and recommendations highlight the key elements to your work experience that influence your desire to pursue an MBA. You may want to highlight specific projects at work that have most excited you and shaped your future goals and discuss why. The key is to add some insight to your background through those additional parts of your application.

The Yale School of Management educates individuals who will have deep and lasting impact on the organizations they lead. Describe how you have positively influenced an organization as an employee, a member, or an outside constituent. (500 words maximum)

Impact and leadership are key components to this question. Impact could range from driving business results for your company to starting an affinity group for an underrepresented employee population. Overall the impact story should be one that you are proud of and that showcases both your values and your leadership traits. Remember the type of MBA student Yale is most interested in admitting. Ideally you are coming across as an intellectually curious student with a diverse background deeply interested in the integrated curriculum.

Behavioral questions like this one seek to understand how you actually operate in various situations. Try to be as specific as possible about how you positively influenced the organization. What did you think or say when you were determining what to do? What did you actually do? How did you feel about the result? Start by describing each step in detail in terms of what you did, the reaction of others and your own reaction. From there you can cut out anything that is too detailed or too superfluous to the story to maintain the 500 word maximum.

Note that while this question could focus on a key solo accomplishment at work since most MBA applicants are individual contributors, ideally you can demonstrate how you work with others as you lead. Regardless of whether you choose an individual or team accomplishment it should show a significant positive impact on the organization or people within the organization.

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Tuesday Tips: Duke Fuqua MBA Essay Tips

A clear application strategy is crucial to approaching these essays. Duke Fuqua’s mission is to “identify, engage, and foster the development of future leaders of consequence,” and you will want to demonstrate you are the …

A clear application strategy is crucial to approaching these essays. Duke Fuqua’s mission is to “identify, engage, and foster the development of future leaders of consequence,” and you will want to demonstrate you are the kind of leader the admissions committee is looking for.

Don’t forget the personal – in this essay set you have the opportunity to add 25 new facts to round out your profile. As always, it is important to demonstrate that you know Duke Fuqua well and are a strong fit with the program. Starting your research and personal networking now will put you in a solid position to prepare the most specific and effective essays.

Stacy Blackman Consulting can help you prepare a compelling, individualized strategy to approach your Duke Fuqua application this year, contact us to learn more.

Required Short Answer Essays

Instructions: Answer all 3 of the following questions. For each short answer question, respond in 250 characters only (the equivalent of about 50 words).

1. What are your short-term goals, post-MBA?
2. What are your long-term goals?
3. Life is full of uncertainties, and plans and circumstances can change. As a result, navigating a career requires you to be adaptable. Should the short-term goals that you provided above not materialize what alternative directions have you considered?

This career goals essay asks for your plan in three parts. First, you should describe what you plan to do immediately after your MBA. Then you’ll explain the long-term vision for your career. Finally, Duke admits that many career paths are forged through circumstance, and asks you for Plan B.

Think big picture and focus on the overall story trajectory. What would be the most logical (and interesting) progression from your current skill set and MBA education? How will your next step flow from the combination of those experiences? And your alternative path ideally isn’t a massive departure, but simply shows the areas you could see yourself exploring if your primary plan doesn’t materialize.

For example, perhaps you are focused on becoming a marketing executive at a CPG company. If you don’t find the suitable position after Duke, maybe you would consider another industry for your career path. Think about your range of interests and go from there. Because you have limited space, you’ll have to boil your plans down in a clear statement of what you plan to do, but ideally any plans are supported by the information provided in your resume, recommendations, and other essays.


First Required Essay

Instructions: Answer the following question — present your response in list form, numbered 1 to 25. Some points may be only a few words, while others may be longer. Your complete list should not exceed 2 pages.

The “Team Fuqua” spirit and community is one of the things that sets The Duke MBA experience apart, and it is a concept that extends beyond the student body to include faculty, staff, and administration. When a new person joins the Admissions team, we ask that person to share with everyone in the office a list of “25 Random Things About Yourself.” As an Admissions team, we already know the new hire’s professional and academic background, so learning these “25 Random Things” helps us get to know someone’s personality, background, special talents, and more.
In this spirit, the Admissions Committee also wants to get to know you–beyond the professional and academic achievements listed in your resume and transcript. You can share with us important life experiences, your likes/dislikes, hobbies, achievements, fun facts, or anything that helps us understand what makes you who you are. Share with us your list of “25 Random Things” about YOU.

This essay is entirely open ended and topics can span your personal background, work experiences, values or extracurriculars. If you have a particularly interesting story in any of those areas, this is the place to tell that story. This creative exercise is certainly an opportunity to follow the admissions committee’s advice to share what makes you a dynamic, multi-dimensional person.

Coming up with 25 random things to list in this essay may seem daunting at first. To jumpstart your creative process you may want to brainstorm with friends and family about what is most interesting and memorable about you. Or keep a notebook with you to record thoughts as you go about work and personal activities. A themed list that ties into a bigger point may be effective, but resist the urge to package the list too perfectly. In the end, Duke is interested in who you actually are and how your life has unfolded until now.

Second Required Essay (Choose 1 of 2)

Instructions: Choose only 1 of the following 2 essay questions to answer. Your response should be no more than 2 pages in length.

When asked by your family, friends, and colleagues why you want to go to Duke, what do you tell them? Share the reasons that are most meaningful to you.

Both of these essay question options are entirely focused on why the Duke MBA program is the right place for you specifically. This may be another opportunity to demonstrate your multi-dimensional personality as you explain which classes, clubs, and community activities most resonate with you.

The best essays will be both specific and personal. While everyone benefits from a diverse alumni network, what specifically do you want to give and receive from your classmates? If you describe clubs and classes you are attracted to, also offer specific examples from your past experiences to show your consistent personal or professional passions.

While the focus of the essay is the Duke MBA program, you are also being asked why these aspects are most meaningful. Your fit with the program is crucial, and therefore you must exhibit the qualities Duke is seeking as well. The Duke MBA program is especially interested in your role within the community, and will place significant weight on this factor. If you research thoroughly and are specific, you should be able to clearly demonstrate why you are going to be strong contributor and teammate.

This essay can also be a place to talk about how the Duke MBA fits into your career goals. What do you know now that will be enhanced through your MBA education? And what crucial aspects of the skill set required for your future career will be augmented by attending Duke?

The Team Fuqua community is as unique as the individuals who comprise it. Underlying our individuality are a number of shared ideas and principles that we live out in our own ways. Our students have identified and defined 6 “Team Fuqua Principles” that we feel are the guiding philosophies that make our community special. At the end of your 2 years at Fuqua, if you were to receive an award for exemplifying one of the 6 Principles listed below, which one would it be and why? Your response should reflect the research you have done, your knowledge of Fuqua and the Daytime MBA program and experience, and the types of activities and leadership you would engage in as a Fuqua student.

1. Authentic Engagement: We care and we take action. We each make a difference to Team Fuqua by being ourselves and engaging in and supporting activities about which we are passionate.
2. Supportive Ambition: We support each other to achieve great things, because your success is my success. The success of each individual member of Team Fuqua makes the whole of Team Fuqua better.
3. Collective Diversity: We embrace all of our classmates because our individuality is better and stronger together.
4. Impactful Stewardship: We are leaders who focus on solutions to improve our communities both now and in the future. We aren’t satisfied with just maintaining the status quo.
5. Loyal Community: We are a family who looks out for each other. Team Fuqua supports you when you need it the most.
6. Uncompromising Integrity: We internalize and live the honor code in the classroom and beyond. We conduct ourselves with integrity within Fuqua, within Duke, and within all communities of which we are a part.

This option for the “Why Duke” essay requires as much introspection as the previous option, but more explicitly asks for research into the community and the aspects you identify with most. In some ways this a more structured question to answer and it may be a reasonable place to start whether you choose to answer this option or the previous option.

Choosing one of the six principles certainly doesn’t mean the other five are not relevant. While you will want to choose the one you think resonates most with your personality and values, it will enhance your application to touch upon the others that are particularly meaningful to you.

As in the prior option you can use this essay to also communicate a bit about your career goals at Duke, particularly if you focus on Supportive Ambition or Impactful Stewardship and factors of how the community will impact your future career and how you plan to give back to others or what kind of leader you will be. However, the main focus should be your community involvement and how you plan to improve the experience of others at Duke both in and outside the classroom.

Optional Essay
If you feel there are extenuating circumstances of which the Admissions Committee should be aware, please explain them in an optional essay (e.g. unexplained gaps in work, choice of recommenders, inconsistent or questionable academic performance, or any significant weakness in your application).
• Do NOT upload additional essays nor additional recommendations in this area of the application.
• The Optional Essay is intended to provide the Admissions Committee with insight into your extenuating circumstances only.
• Limit your response to two pages.

As with most optional essays, the Duke MBA asks that you use this space only to explain extenuating circumstances. If you have a low GPA, a non-typical recommender or gaps in work history this is the correct place to address those issues. If you do not have any of those areas to explain, it’s best to skip this question and focus only on the previous three essays.

When approaching any concerns about your background in the optional essay it’s important to focus on recent performance, whether academic or professional, and what such performance demonstrates about your ability. Your goal is to remove questions from your application and to address in a factual manner any information the admissions committee needs to know to fairly evaluate your application.

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