Tag Archives: MBA

Tuesday Tips: Wharton School Fall 2017 MBA Essay Tips

The Wharton School of the University of Pennsylvania released the essay questions for the class of 2019 with the inclusion of a second required essay. This additional essay focuses on teamwork and complements the main …

wharton school essay advice The Wharton School of the University of Pennsylvania released the essay questions for the class of 2019 with the inclusion of a second required essay. This additional essay focuses on teamwork and complements the main essay question that asks candidates to reflect upon their fit with Wharton both personally and professionally.

As you consider how to approach this set of essays make sure you are conducting thorough school research. Getting to know the Wharton community through campus visits, online research and the many admissions events around the globe will help you understand the personality of the school and the alumni network to write an effective set of essays.

Essay 1: (Required) What do you hope to gain professionally from the Wharton MBA? (500 words)

This is both a standard career goals question and an inquiry into your personality and potential success in the program.

Be careful to answer the specific question in this career goals essay. Notice that you are not asked about your professional background or your key accomplishments. To answer the question asked, you will want to focus mainly on the future and what you are planning to pursue with your MBA degree.

At the same time, there is certainly room to add color by using your background information where it is most relevant to your goals. Think about the key moments of your professional life that crystallized your goals for you, and focus on illuminating those decision points rather than reciting your entire resume.

Understanding exactly how you fit in will help you describe what Wharton will do for you, as well as navigate interviews and other interactions with the Wharton admissions committee. Consider including specific information from your Wharton research in this essay such as Wharton faculty you would like to study with or unique educational opportunities at Wharton.

When you address your personal goals for the MBA make sure you are making the case for Wharton specifically. Consider what living in Philadelphia might be like, the many clubs and student activities, and leadership development opportunities like traveling to Antarctica with your classmates that may address some of your personal life goals.

Essay 2: (Required) Teamwork is at the core of the Wharton MBA experience with each student contributing unique elements to our collaborative culture. How will you contribute to the Wharton community? (400 words)

Wharton is an intense environment, but also one that takes pride in collaboration and community. This question seeks to understand how you work with others and what your leadership style is. Collaboration and teamwork are important key concepts to illustrate in this essay.

Your contribution to Wharton could be in the classroom, clubs or within small group projects. You might bring your experiences launching a new product to your marketing case studies. Maybe you will lend creative ideas to your learning team as you prepare a research project.

Perhaps you will tutor your learning team mate in accounting principles because he has never done accounting at work. Or you might contribute to the Media and Entertainment Club by leading a career trek or bringing a new speaker to campus. Think about what you have learned in your career and in prior academics that may help those around you.

This essay does not explicitly require examples of teamwork or leadership from your past experiences, but it will be a stronger essay if you provide evidence. Think about a time you demonstrated your collaborative approach to team problem solving, and consider how you can prove what you contributed to your community in your workplace or extracurricular activities.

Essay 3: (Optional) Please use the space below to highlight any additional information that you would like the Admissions Committee to know about your candidacy. (400 words)

If you think that your application materials and the required essays are enough to provide a complete picture of your candidacy you may want to forgo this essay. There is no need to submit additional material just to submit something – consider whether the admissions committee will appreciate the information or think you are wasting their time.

If you do choose to answer this question note that the essay can be used for any topic that you would like. If there is something about your personal background you did not cover in the required essays and it is relevant and useful for your application, this is the place to cover it.

Perhaps you didn’t have room in the required essays to describe an important accomplishment or to tell a story about your life that is relevant to your pursuit of an MBA. Anything that you think will be an asset to your application is fair game as a topic for this essay.

All reapplicants to Wharton are required to complete this essay. Explain how you have reflected on the previous decision about your application, and discuss any updates to your candidacy (e.g., changes in your professional life, additional coursework, extracurricular/volunteer engagements). (250 words)

All applicants, including reapplicants can also use this section to address any extenuating circumstances. (250 words)

All reapplicants are required to provide information that supports your renewed candidacy. The most successful version of the reapplicant essay will provide tangible evidence that you have improved the overall package you are submitting this year.

Improvements like GMAT score or new quantitative classes are especially tangible and convincing, but a promotion, increase in responsibility at work, a job change or even a change of goals and mission can serve as reasonable updates.

A rejection or waitlist last year is a form of feedback, and may have led to soul searching for you. When you describe your changes make sure reflect your ability to take feedback and improve. Describe how you approached the reapplication process after assessing your own strengths and weaknesses as a candidate and making the appropriate efforts to improve.

If you are not a reapplicant this essay is a potential space to address any areas of concern in your application. If you have a low GPA or GMAT, gaps in your resume, disciplinary action in undergrad or anything else that you want to explain, this is where you would provide a brief explanation and any supporting evidence to show you have moved past the setback.

Contact Stacy Blackman Consulting for customized advice to give you that competitive edge in your Wharton application

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Tuesday Tips: NYU Stern Fall 2017 MBA Essay Tips

As the NYU Stern School of Business website states, “Stern develops leaders who make an impact on business and beyond.” Evolving from a pure finance school into one that focuses on areas like entertainment and technology, …

NYU Stern essay tips

As the NYU Stern School of Business website states, “Stern develops leaders who make an impact on business and beyond.” Evolving from a pure finance school into one that focuses on areas like entertainment and technology, Stern takes advantage of the vibrant and changing business opportunities in New York City.

The individual components of your application will be academic ability, professional achievements and career aspirations, and personal characteristics. Stern provides podcasts to describe each component on the admissions website, and it’s worth starting your research there. While your academics will be evaluated mainly through your GMAT and GPA, the essays are a crucial part of your application strategy.

The personal expression essay offers you the opportunity to present yourself creatively, but also requires you to apply structure to a completely open-ended question. It’s a great test for a life solving business problems after your MBA.

Essay 1: Professional Aspirations
(750 word maximum, double-spaced, 12-point font)
• Why pursue an MBA (or dual degree) at this point in your life?
• What actions have you taken to determine that Stern is the best fit for your MBA experience?
• What do you see yourself doing professionally upon graduation?

Why MBA, why now, is an important question to answer. While many people seek an MBA degree, NYU wants to invest in those who can use it most effectively. Perhaps you’re seeking an MBA for networking or professional credibility, or maybe you want an MBA to learn specific skills to change careers. Whatever your own personal reasons may be, make sure you can point to specific aspects of the MBA education both generally and specifically at Stern that are necessary to achieve your goals.

Note that this question specifically asks about your interest in pursuing an MBA at this point in your life. Why is now the right time for you, both personally and professionally? What will an MBA add to your already successful career trajectory to get you to the next level? If you are an older applicant you will need to spend time carefully communicating that you realize what an MBA can and can’t do for you at your professional level, and that you have a plan to leverage the MBA professionally in your next job.

This essay also offers an opportunity to demonstrate your fit with NYU Stern and describe why NYU Stern is the right place for you to spend the next two years of your life. Certainly personal experience of the campus through visits or student touch points would be ideal, but even if you are halfway around the world you can illustrate the many ways in which you learned about the NYU Stern experience.

Your post MBA goal should be both achievable and demonstrate the need for an MBA. An MBA from NYU Stern will open professional doors for you, and you should demonstrate that you are ready to take advantage of those opportunities. Think about a logical sequence that starts with your past work experience, then your MBA education and ends with your immediate post MBA goal. Ideally your goal pulls from both your current work experience and the skills you will gain in the NYU MBA program.

Essay 2: Personal Expression
Please describe yourself to your MBA classmates. You may use almost any method to convey your message (e.g. words, illustrations). Feel free to be creative.

If you submit a non-written piece for this essay (i.e., artwork or multimedia) or if you submit this essay via mail, please upload a brief description of your submission with your online application.

Open-ended essays like this one can be intimidating. You are allowed any method to introduce yourself to your classmates, and you’re probably wondering what the best medium for your message is.

However, your content is king in this essay. The best first step is to brainstorm the information you want to convey. Reflect upon your unique personal qualities and what is valued most by your friends and family. How would you want your classmates to see you? What are some of the personal stories you would share with a new friend?

Once you have established the content you want to use for the NYU Stern essay 2, it’s time to consider the medium. If you are a visual person you may chose a drawing, painting or photo series. If you are a creative writer perhaps it’s a poem or short story. If none of the “creative” approaches feel right to you, feel free to write a standard essay where you explain who you are and introduce yourself to your classmates. The medium is not the most important aspect of this essay. What is most important is the message and content of your composition to demonstrate your motivations and who you are to the admissions committee.

Stacy Blackman Consulting has helped countless aspiring NYU Stern MBA students to showcase personal and professional stories that cut through the clutter. Contact us to learn more.

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Tuesday Tips: Northwestern Kellogg MBA Essay Tips

Northwestern University’s Kellogg School of Management is a close-knit community that values leadership and teamwork. At the same time, diversity in experience, background and thought is important to the Kellogg admissions committee. Do your research …

Kellogg MBA essay tipsNorthwestern University’s Kellogg School of Management is a close-knit community that values leadership and teamwork. At the same time, diversity in experience, background and thought is important to the Kellogg admissions committee.

Do your research on the programs, activities, clubs, classes and professors at Kellogg as you approach your essays. While you are reading and conversing with students and alumni, envision how you will contribute to the community.

Kellogg has two mandatory video essays as part of the application process. After you submit your essays you will receive the questions, one of which will focus on Why Kellogg and another will be a general “getting to know you” question. The video essay is an opportunity for the admissions committee to see the person behind the accomplishments you will describe.

Prepare as if you would for an interview, drafting the topics you want to cover and practicing your presentation. The video should accurately portray your personality and demeanor, and extensive preparation will help you be comfortable and be yourself.

Video essays can be daunting, and Stacy Blackman Consulting has developed customized preparation to help you practice for this important component of the application and provide our expert feedback. Contact us to learn more about how we can prepare you for the entire Kellogg application.

Essay 1
Leadership and teamwork are integral parts of the Kellogg experience. Describe a recent and meaningful time you were a leader. What challenges did you face, and what did you learn? (450 words)

This essay focuses on leadership and teamwork using a behavioral essay framework. By seeing the details about exactly what you did and said in your leadership story, Kellogg admissions will understand how you are likely to perform in the future. When approaching this essay spend some time on set up to explain the background, and then use the majority of the space describing specifically what you did, thought, felt and how you behaved.

As the question specifically asks about challenges, it will be useful to show how you have overcome difficulty as a leader or learned from a tough situation. Don’t be nervous about showing weakness here. Every leader has to learn and develop, and willingness to be open to feedback and improve will be an asset to your profile.

Do not neglect mentioning teamwork, which is a core value of Kellogg’s culture. Your leadership experience is likely part of a team at work or in an extracurricular activity, and sensitivity to teamwork and collaboration in any leadership story demonstrates maturity and people skills.

Essay 2
Pursuing an MBA is a catalyst for personal and professional growth. How have you grown in the past? How do you intend to grow at Kellogg? (450 words)

This essay question is a hybrid of a classic career goals essay and a personal essay. Kellogg is interested in candidates who are able to integrate their personal and professional goals and show how a Kellogg MBA will serve both sides of life.

When you describe professional and personal growth in the past, make sure it is relevant to your plans to pursue an MBA at Kellogg. The story you tell in this essay should provide insight into your decision to pursue an MBA and allude to your future goals. Because this isn’t a question about your entire career thus far you can choose just one or two main experiences to share.

The topic of this essay should also be an experience that did show growth over time. Something like starting in an entry level position at work and progressing into a management role comes to mind easily, but also consider something like developing leadership skills over time and personal investment in your career. You could also focus on a passion outside of work that has developed over time and led to personal growth.

Dual-degree Applicants
For applicants to the MMM or JD-MBA dual degree programs, please explain why that program is right for you. (250 words)

Doing your research on Kellogg MBA’s academics and resources will help you answer the question about why you need a dual degree to achieve your goals. If you are applying to the MMM program, you’ll have to show how the degree will prepare you more effectively for your career goals than the MBA alone.

Be able to articulate what is different about the Kellogg MMM program as compared to the MBA and other joint degrees. Know the classes you want to take, the professors you hope to work for, and how the MMM experience will be an asset in your future career.

Similarly, the JD-MBA at Kellogg is a highly competitive admissions process and will require a very clear explanation of what you will do with both degrees after school. Consider the unique attributes of the Kellogg JD-MBA program as compared to others, and also why you specifically need both a JD and an MBA.

Re-Applicants Only
Since your previous application, what steps have you taken to strengthen your candidacy? (250 word limit)

In answering this question make sure you provide tangible evidence that you have improved the overall package you are submitting this year. Improvements like GMAT score or new quantitative classes are especially tangible, but a promotion, increase in responsibility at work, a job change or even a change of goals and mission can apply.

Additional Information (Optional)
If needed, use this section to briefly describe any extenuating circumstances (e.g. unexplained gaps in work experience, choice of recommenders, inconsistent or questionable academic performance, etc.) (no word count)

If there are any areas of concern, this is the correct place to address them. Strike an upbeat tone here and avoid excuses. Explain your issue clearly and focus most of the essay on the correction for the issue. For example, if you had a disciplinary issue in college, spend most of the essay demonstrating that you learned from the experience and have been an ideal citizen ever since.

Low GPA issues should be explained here, and if there is a grade of C or below on your transcript the admissions committee will want to know why and feel comfortable it is an outlier in your overall academic record. For academic questions make sure you emphasize your improved performance either later in your college career or in subsequent work or classes since college.

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Tuesday Tips: Berkeley Haas Fall 2016 MBA Essay Tips

The set of essays for admission to UC Berkeley Haas School of Business covers a variety of topics – from the creative to the personal to the professional. In approaching these questions and deciding between …

Haas schoolThe set of essays for admission to UC Berkeley Haas School of Business covers a variety of topics – from the creative to the personal to the professional. In approaching these questions and deciding between topics it will be important to remain focused on what you want to communicate to the admissions committee.

A clear understanding of your application strategy, particularly your career goals and strengths/weaknesses, is the key to putting together a cohesive application. While challenging, this is also an opportunity to demonstrate several different aspects of your personality to the admissions committee.

Stacy Blackman Consulting has successfully coached applicants to the Haas MBA program for over a decade, contact us to learn more about how we can help you set a winning application strategy.

Essay One: If you could choose one song that expresses who you are, what is it and why? (250 word maximum)

This is a creative and open-ended question. Take the opportunity to infuse personality into your answer and think about your favorite music and what song most represents you. Perhaps it’s a song that you grew up listening to with your family, and it reminds you where you came from. Maybe it’s a song that helps you feel optimistic about your future. Music often evokes emotion, and the essay should capture that feeling and describe why it is meaningful to you.

Essay Two: Please respond to one of the following prompts: (250 word maximum)

Describe an experience that has fundamentally changed the way you see the world and how it transformed you.

If you decide to answer this question think about the moments that have truly changed you. One way to approach this is to think through transitions. Perhaps the transition from high school to college was meaningful for you.

Traveling for the first time outside your home country may have been another transition. Transitioning from University to the work place could have exposed you to new people and a new lifestyle. If none of those transitions lead to a topic for this essay you can delve into the smaller incidents in your life. A friendship, family experience or trip could have opened your eyes to something new and changed your approach.

Once you have selected a topic for this essay you will need to explain how you were transformed. What was your attitude like before the experience and what are you like now? Was the transformation internal or did you change how you approached other people? It’s likely you learned something from this transformation and explaining your lessons learned is always a strong finish to an MBA essay.

Describe a significant accomplishment and why it makes you proud.

This essay can focus on either a personal or professional accomplishment. The most important part of any accomplishment essay is describing why this specific accomplishment has resonated with you. What did you do and how did you do it? Were you proud of the outcome or the process? Did you demonstrate leadership or integrity in a way that was important to yourself or others? Ask yourself what truly matters to you and the accomplishment that showcases your values.

Describe a difficult decision you have made and why it was challenging.

Difficult decisions are often a moment to reflect again upon your values. What were the stakes of your decision and why did you struggle to make a clear choice? Perhaps you were choosing between priorities in your life, family or work, where to study for university or what career path to pursue. No matter what the decision was it will be important to talk a bit about your process for making it. Why did you choose one option over another and what did you learn about yourself?

Essay Three: Tell us about your path to business school and your future plans. How will the Berkeley-Haas experience help you along this journey? (500 word maximum)

This is a short career goals essay and asks you to describe your path to business school along with your future goals. As you describe your path you don’t need to recite your resume here – rather highlight the key experiences that will be relevant in your future career. Think about the cover letter you would write to obtain your desired position at this company and tailor your approach accordingly.
Describe your future goals in a succinct manner, considering what aspects of your background to explain in the “path” section that will support your goals development.

Be specific about why the Haas School of Business is the right program to pursue your goals as well. As you consider past experiences and your future goals you will be able to see what you want to gain from the Haas experience to fill any gaps. If you have an advertising background and want to become a brand manager you’ll likely need classes in operations and finance to understand the analytical side of brand management.

Other goals will require specific skills gained from an MBA and your own unique background will inform how you take advantage of the Haas experience. Make sure you have determined exactly what courses make sense for your career goals and the programs and clubs that you will participate in to reach your personal and professional goals. Thorough school research will be invaluable in approaching this question.

Optional: Is there any other information you would like to share that is not presented elsewhere in the application? You may also use this essay to provide further explanation of employment gaps or your quantitative abilities. (500 word maximum)

Haas recommends using this space to address any information that was not adequately covered elsewhere, specifically suggesting that any employment gaps or lack of apparent quantitative skills be covered.

A short gap between school and a secured job is not necessary to explain, but something like several months between two jobs should be addressed. If your resume has significant employment gaps you should describe what you did between jobs in this space. Ideally you can point to additional education, training, volunteering or traveling that you engaged in while unemployed.

If you have a strong quantitative background like an engineering or hard sciences degree, or you work in a quantitative field like finance, it is likely unnecessary to further explain your quantitative skills. Otherwise, you may want to take one or two examples to demonstrate that you have an analytical mind and can take a quantitative approach to problem solving and evaluating data. As the question specifically asks you not to focus on the grades on your transcript, use this space to describe projects at work, additional post-graduate coursework, or your plans to strengthen your quant skills before you enroll at Haas.

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Tuesday Tips: NYU Stern Fall 2016 MBA Essay Tips

As the NYU Stern MBA website states, “Stern develops leaders who make an impact on business and beyond.” Evolving from a pure finance school into one that focuses on areas like entertainment and technology, Stern …

As the NYU Stern MBA website states, “Stern develops leaders who make an impact on business and beyond.” Evolving from a pure finance school into one that focuses on areas like entertainment and technology, Stern takes advantage of the vibrant and changing business opportunities in New York City.

The individual components of your application will be academic ability, professional achievements and career aspirations, and personal characteristics. Stern provides podcasts to describe each component on the admissions website, and it’s worth starting your research there. While your academics will be evaluated mainly through your GMAT and GPA, the essays are a crucial part of your application strategy.

After making the personal expression part of the application optional last year, NYU Stern has added it back as a required essay this year. The personal expression essay offers you the opportunity to present yourself creatively, but requires you to apply structure to a completely open-ended question. It’s a great test for a life solving business problems after your MBA.

Essay 1: Professional Aspirations
(750 word maximum, double-spaced, 12-point font)
• Why pursue an MBA (or dual degree) at this point in your life?
• What actions have you taken to determine that Stern is the best fit for your MBA experience?
• What do you see yourself doing professionally upon graduation?

Why MBA, why now, is an important question to answer. While many people seek an MBA degree, NYU wants to invest in those who can use it most effectively. Perhaps you’re seeking an MBA for networking or professional credibility, or maybe you want an MBA to learn specific skills to change careers. Whatever your own personal reasons may be, make sure you can point to specific aspects of the MBA education both generally and specifically at Stern that are necessary to achieve your goals.

Note that this question specifically asks about your interest in pursuing an MBA at this point in your life. Why is now the right time for you, both personally and professionally? What will an MBA add to your already successful career trajectory to get you to the next level? If you are an older applicant you will need to spend time carefully communicating that you realize what an MBA can and can’t do for you at your professional level, and that you have a plan to leverage the MBA professionally in your next job.

This essay also offers an opportunity to demonstrate your fit with NYU Stern and describe why NYU Stern is the right place for you to spend the next two years of your life. Certainly personal experience of the campus through visits or student touch points would be ideal, but even if you are halfway around the world you can illustrate the many ways in which you learned about the NYU Stern experience.

Your post MBA goal should be both achievable and demonstrate the need for an MBA. An MBA from NYU Stern will open professional doors for you, and you should demonstrate that you are ready to take advantage of those opportunities. Think about a logical sequence that starts with your past work experience, then your MBA education and ends with your immediate post MBA goal. Ideally your goal pulls from both your current work experience and the skills you will gain in the NYU MBA program.

Essay 2: Personal Expression
Please describe yourself to your MBA classmates. You may use almost any method to convey your message (e.g. words, illustrations). Feel free to be creative.

If you submit a non-written piece for this essay (i.e., artwork or multimedia) or if you submit this essay via mail, please upload a brief description of your submission with your online application.

Open-ended essays like this one can be intimidating. You are allowed any method to introduce yourself to your classmates, and you’re probably wondering what the best medium for your message is.

However, your content is king in this essay. The best first step is to brainstorm the information you want to convey. Reflect upon your unique personal qualities and what is valued most by your friends and family. How would you want your classmates to see you? What are some of the personal stories you would share with a new friend?

Once you have established the content you want to use for the NYU Stern essay 2, it’s time to consider the medium. If you are a visual person you may chose a drawing, painting or photo series. If you are a creative writer perhaps it’s a poem or short story. If none of the “creative” approaches feel right to you, feel free to write a standard essay where you explain who you are and introduce yourself to your classmates. The medium is not the most important aspect of this essay. What is most important is the message and content of your composition to demonstrate your motivations and who you are to the admissions committee.

Stacy Blackman Consulting has helped countless aspiring NYU Stern MBA students to showcase personal and professional stories that cut through the clutter. Contact us to learn more.

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Tuesday Tips: UVA Darden Fall 2016 MBA Essay Tips

While writing only 500 words for your Darden MBA application essay may seem simple, it requires discipline to highlight all of the important parts of your profile for the admissions committee in one short essay. …

While writing only 500 words for your Darden MBA application essay may seem simple, it requires discipline to highlight all of the important parts of your profile for the admissions committee in one short essay. Writing a successful essay with such limited space requires you to focus only on your most compelling attributes.

Leadership is crucial to future Darden MBAs. Personal qualities are also important to Darden, a school with a small, tight-knit community. Darden, similar to HBS, is devoted to the case method of teaching business subjects. Learn more about the school by visiting the Darden website, attending events and speaking with current students and alumni.

MBA Application Essay Question:
Describe the most important professional feedback you have received and how you responded to it. (500 words maximum)

In this question Darden is seeking to understand how you take feedback and how you process and learn from feedback. Feedback is often the first stage to grow and develop as a professional and as a leader. Learning to take all feedback – both positive and critical – and examining and incorporating the lessons from that feedback into your development is a sign of maturity.

As you describe the professional feedback you will want to set the stage for the feedback by describing your relationship with the person who gave you the feedback and any background facts. Take the time to describe how you felt while receiving the feedback, and don’t be afraid to talk about having uncomfortable feelings about it. It’s a normal reaction to feel threatened by criticism, which is often what professional feedback is perceived as. If the feedback was positive make sure you can use the story to demonstrate development and growth.

If you can’t think of the most important moment of feedback you have received, think about working backwards from a professional accomplishment you are proud of. As you think about the areas where you have excelled you may find that the trigger was a piece of important advice or feedback from a manager, peer or customer.

Make sure your feedback story enhances the overall package of your application. You have your career history submitted in your resume. Your GPA, transcript and GMAT will demonstrate academic ability. This essay is one of your few opportunities to show how you think, what your leadership approach is, and how you improve as a result of input from other people. Think about the situations that showcased your best performance at work, or that taught you something about your interests or future career goals.

Because you have only one essay question to present yourself, make sure you have a trusted reader to tell you if you are effectively communicating why you are going to be a strong leader who deserves a spot in the UVA Darden MBA class.

Looking for perspective in your approach to your Darden MBA application? Contact us to discuss how Stacy Blackman Consulting can help.

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