How to Choose Among Accelerated, Executive, and Online M.B.A.’s

Monday, May 7th, 2012

This post originally appeared on the U.S. News–Strictly Business MBA Admissions blog.

With the first round of business school application deadlines looming in the fall, many prospective applicants are seriously considering whether this is the year to apply for an M.B.A.

Business schools have become increasingly innovative in their approaches to management education, from bespoke curriculums to delivery options that run the gamut, including traditional two-year programs, one-year accelerated M.B.A.’s, part-time M.B.A.’s, executive M.B.A.’s, online programs, and global M.B.A.’s. There are some terrific options out there for all types of interests and schedules, so if you’re having doubts about whether an M.B.A. is feasible, don’t rule it out. Do some research first.

A one-year M.B.A. may be right for you if:

Long the norm in Europe, accelerated M.B.A. programs have grown in popularity stateside over the past five years. This format is best suited for those who want to continue working in the same industry but would like to deepen their knowledge and skills in specific areas in order to move into a higher position. Recruiters show no real preference for the two-year over the one-year program, so the decision often boils down to whether candidates are career accelerators or career changers.

Since the degree is time consuming and requires intense focus, applicants must come onto the scene with a strong background in business fundamentals, and many programs show a definite preference for those with an undergraduate business degree.

This format is both a time and money saver, and often provides a faster return on investment than other program types. Participants endure only one year of lost income, and while the accelerated M.B.A. option doesn’t allow for internships, students are back in the workforce after 12 months.

An executive M.B.A. may be right for you if:

This iteration of the M.B.A. is tailored specifically for mid-career professionals, who want to continue working while pursuing their degree. Executive M.B.A. students also immediately apply the lessons of the classroom in the boardroom. They may be looking to switch industries, or to transition from manager to entrepreneur. A demanding family life may also make it impossible to take advantage of the extracurricular activities available to traditional full-time M.B.A. students, which may make an E.M.B.A. more desirable.

Students in an E.M.B.A. program must have the support of their employers, as the degree requires some time out of the office in the form of weeklong residencies or classes held on alternate Fridays. Historically, companies have sponsored 100 percent of their employees’ studies, though these days, a mere 30 percent of students receive full tuition reimbursement.

Many schools won’t state an actual number of required years of work experience; however, the expectation hovers around 10 years, and participants are typically in their late 30s. E.M.B.A. applicants must show prior management responsibility and a record of significant achievements, as this wealth of professional experience is what ultimately enriches the learning environment in the classroom.

An online M.B.A. may be right for you if:

For M.B.A. aspirants who are either unwilling or unable to leave their job and family to pursue a full time, two-year degree, a program that can taken from the comfort of one’s own home could be the ideal solution. The online M.B.A. path is even more appealing given the lower cost of most online degrees.

The caliber of online options has improved dramatically, with offerings coming from such highly ranked schools as Indiana University—Bloomington’s Kelley School of Business, Spain’s IE Business School, Babson College’s Olin Graduate School of Business, and University of North Carolina’s Kenan-Flagler Business School, which got into the fray in summer 2011 with the launch of MBA@UNC and is no less expensive, or selective, than its traditional counterpart.

This format requires a high degree of self motivation and excellent time management, and, like the accelerated M.B.A., is best suited for candidates who are intent on sticking to the same career path or moving ahead within their current company.

In today’s global business environment, much of the day-to-day interaction takes place remotely, via E-mail, text, or video conference. An online M.B.A. format maximizes these technologies and perhaps even better prepares tomorrow’s business leaders for navigating within the dominant communication methods.

The classic M.B.A. experience is still the gold standard for many applicants, however. Paul Danos, dean of Tuck School of Business at Dartmouth College, noted recently that the full-immersion experience is invaluable for the networking opportunities and alumni connections it provides. It also provides a precious time for young men and women “to reflect on and reconsider their career paths,” Danos adds.

In reality, every candidate has his or her own unique needs that must be aligned with the format that makes the most sense. Whichever program you choose in your M.B.A. journey, a great fit with your goals and lifestyle will ensure the best results from application to graduation.

MBA Entrepreneurs

Wednesday, April 18th, 2012

It’s the debate that never dies: Is pursuing an MBA degree is a waste of time if you plan to start your own business? As someone who has started more than one successful enterprise, I say no, and can personally attest to having leveraged a lot of my MBA classes and resources into my business ventures.

In “The Rise of the MBA Entrepreneur,” published last week by Reuters,  several top-tier MBA programs note that classes and centers devoted to entrepreneurship are on the rise, with roughly 5% of full-time 2011 business school students  founding their own companies right after graduation and notable jumps at places like the Wharton School, Stanford Graduate School of Business and MIT Sloan School of Management.

Despite the increased institutional support, many representatives from the career services office are more circumspect in their approach, Reuters reveals, as they advise students to get a high-paying job after graduation and postpone the entrepreneurial dream until the loans are paid off.

Even at Babson College, which has a top-ranked MBA program focused on entrepreneurship, prudence is prized. “Quite frankly, we do encourage students in general to learn on someone else’s nickel before taking the plunge,” says Janet Strimaitis, managing director of Babon’s Arthur M. Blank Center for Entrepreneurship.

But does that cautious attitude run counter to the entrepreneurial spirit? Chika Ekeji, an entrepreneur who dropped out of the full-time MBA program at MIT Sloan as soon as he got the right idea and team together, believes that advice is traditional and probably pragmatic. “But I actually believe that if the only thing keeping you from starting a company is paying off your student loans, then you should start your company,” Ekeji says.

The article also points out two interesting factors contributing to the recent uptick in entrepreneurship interest: economic trends and a generational shift. With the 2000 dot-com bubble, everyone wanted to be an entrepreneur, says Joaquin Villarreal, manager of the Entrepreneurship Initiative at the Tuck School of Business. When that burst, he notes that suddenly everyone wanted to be a banker.

Meanwhile, the millennial generation has suddenly become old enough to pursue an MBA, and this group is “known for an overblown sense of self-worth and propensity to dream big”–says Maria Halpern, Director of Student Engagement for Wharton’s career management services, making entrepreneurship a perfect career fit.

Whether you fall into the camp of nature or nurture as it relates to entrepreneurship, I think most people would agree that an entrepreneur needs to know the same basic skills as someone running a more established company. After all, every company began as a startup, launched by an entrepreneur.

If anything, you need to know all of the basics as opposed to specializing in one area. My advice to current and prospective MBA students interested in entrepreneurship is to pay close attention in all of your classes—even in the areas you plan to outsource as soon as you have the budget.

Why B-Schools Need to Teach PR

Monday, December 19th, 2011

This post originally appeared on the U.S. News–Strictly Business blog.

According to a new study, many American business leaders regard recent M.B.A. grads as ill-prepared to manage corporate crises due to a lack of strategic communication and reputation management skills. To combat this, the Public Relations Society of America (PRSA) has launched an M.B.A. Initiative aimed at incorporating more public relations coursework into b-school curricula to better prepare future C-suite executives for handling the evolving reputational challenges they will face.

Commissioned by PRSA and funded by the public relations firm MWW Group, the Kelton Research study found that 93 percent of business leaders believe public relations is just as important to their companies as other forms of communication, including advertising and marketing.

“The need for these skills has never been greater,” notes MWW Group President and CEO Michael Kempner on his personal blog. “With social media driving the conversation, what used to be considered a small setback can now turn into a major PR disaster in a matter of minutes.”

While 59 percent of business leaders say their companies have hired recent M.B.A. grads within the last three years, only four in 10 find the skill sets of these grads to be extremely strong in the areas of building and protecting the company’s reputation (41 percent) and credibility (40 percent). Nearly all executives (98 percent) believe that business schools should incorporate instruction on corporate communications and reputation management strategy into M.B.A. curricula.

“If you ask business executives how important organizational and brand reputation are to their jobs, they’re likely to answer ‘extremely,’” says Anthony D’Angelo, co-chair of PRSA’s M.B.A. Initiative along with Ray Crockett, retired Coca-Cola communications director. “The difficulty is, if you ask them how much formal education—however basic—they’ve had in these disciplines, the answer usually falls between very little and a blank stare.”

A Businessweek article on the subject earlier in 2011 identifies the main reason elite M.B.A. programs aren’t doing a stellar job of preparing students for future responsibilities in reputation management. A paltry 16 percent of top-ranked schools “offer a single course in crisis and conflict management, strategic communications, public relations, or whatever label one chooses to describe management of a precious organizational asset: reputation,” according to the article.

To help address this lack of training, PRSA has created a turn-key program based on course curricula developed over three decades by Paul Argenti, professor of corporate communications at Dartmouth College’s Tuck School of Business. The class will include lessons on communication strategy, media relations, international corporate responsibility, reputation management, and investor relations.

Developed with the support of the Arthur W. Page Society, the course incorporates flexible full-semester, mini-semester, and seminar formats, thus increasing the likelihood of adoption by the nation’s M.B.A. programs.

Argenti believes that now is the perfect time for M.B.A. programs to place a greater emphasis on strategic communication and reputation management studies.

“It’s exciting to think of Tuck’s enduring and successful approach to corporate communication getting recognition and acceptance in the wider business school community,” Argenti says. “We look forward to working with PRSA and its partners to help spread the message about the imperative for today’s business leaders to understand reputation and corporate communication strategy and methodology.”

PRSA says it’s in the process of identifying four charter schools, in addition to the Tuck School of Business, to take part in a pilot program, through which the schools will formally integrate the public relations course into their M.B.A. programs for their fall 2012 semesters. PRSA set a timeline to launch the initiative with M.B.A. programs nationwide in 2013.

Public relations should be taught right up there with accounting and talent management, says Kempner, who feels PR is as intrinsic to a business strategy as the advertising budget, finances, or inventory. “Business schools have the opportunity and a responsibility to graduate well-rounded leaders, who have all the tools in their toolbox, including a core set of public relations skills.”

Tuck Admissions Director Offers Tips on Standing Out

Wednesday, November 30th, 2011

While Derrick Bolton, MBA admissions director of the Stanford Graduate School of Business, may advise applicants not to try to stand out, most b-school hopefuls would like to distinguish themselves from the thousands of fellow candidates vying for a seat at one of the top programs.

In the video below, Dawna Clarke, admissions director at the Tuck School of Business, answers questions from prospective students wondering how they can stand out in the applicant pool. As you’ll learn, there’s no easy formula for success…but she does provide several examples of areas to look for greatness within your own professional and educational background.

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Do You Have an International Education Plan?

Monday, November 28th, 2011

Whether you’re a first-year in business school or still in the application stage, it’s never too soon to think about how you can globalize your MBA education. A recent post on the Center for International Business blog hosted by the Tuck School of Business stresses to all incoming students that a global career is inevitable, so you must embrace the global opportunities you encounter.

Lisa Miller, executive director of Tuck’s Center for International Business, suggests that students ask themselves the following questions as they map out their educational arc:

• What do you want, career-wise? Where are the international components?
• Look at individual companies. What are the global opportunities?
• When is it the right time to take an expat assignment?
• What experiences are you missing that might be attractive to employers?

“I urge students to make a plan. MBA students need to plan in advance, and they need a Plan A and a Plan B.,” she says. “I tell students to always have a backup plan just in case something doesn’t go exactly as expected.”

Like Tuck School of Business, most MBA programs offer courses that incorporate international travel or take a deep dive into global topics.  According to a post on Leadership’s New Direction, published on the Harvard Business Review blog network, young leaders are creating opportunities across sectors — and borders.

Business leaders will be forced to recognize and serve a broader community of stakeholders than in previous generations. This “broader community” transcends both sector and geographical boundaries…Simply understanding national surroundings will no longer be sufficient.

Miller says she’s seeing a slow evolution among MBA students at Tuck, where it seems the global message is finally hitting home. “I fear that some students don’t fully realize the immediacy of globalization when it comes to their careers. Some might think that global opportunities will come 5 or 6 years after graduation, but not necessarily so,” Miller cautions.

In The MBA Exchange Rate, MBA student Emily Branton says international exposure and experiences abroad are key for MBA students in a competitive job market.

“Going oversees to study is a huge investment,” Branton acknowledges, “But from a professional standpoint it shows employers that you are serious about expanding your horizons and adds substantial value to any firm you are working for.”

 

Learn the Ins and Outs of MBA Fairs

Monday, September 26th, 2011

This post originally appeared on the U.S. News–Strictly Business blog.

If you’re seriously considering pursuing an M.B.A. degree and want the convenience of meeting representatives from many top business schools in a single location, attending one of several M.B.A. fairs taking place this fall and winter is a great place to start.

Applicants tend to forget that schools cannot exist without great students, so these fairs are the schools’ opportunity to market themselves to applicants and get them interested enough so they apply to their schools. While candidates should act professional—since you never know whether you’ll forge an important connection at this type of event—applicants shouldn’t attempt to impress the schools. In fact, it’s the other way around. I say let the schools impress you.

For women, the Forté Forum event series is currently under way on the East Coast and offers prospective students a glimpse of what it’s really like to be an M.B.A. student, as well as advice on the M.B.A. admissions process. The QS Top M.B.A. World Tour, known as the most prestigious M.B.A. fair in the world, hosts events across the globe from now through December.

In addition to the meet-and-greets with admissions officials, candidates can also attend free seminars covering myriad M.B.A. issues and participate in master classes, taught by leading professors, which simulate the b-school classroom experience right there at the fair. Another popular fair, The M.B.A. Tour, vets all participating programs to ensure that the school representatives are full-time staff members, enabling prospective students to have maximum interaction with the actual decision makers in the admissions process.

Applicants should approach an M.B.A. fair with an open mind, ask good questions, and leave a positive impression on admissions officers. That means no flip-flops, please! The most egregious fair faux pas is asking for information that can be found after a cursory glance at the program’s website, such as class size, deadlines, or average test scores. Instead, consider focusing on areas that are specific to your application—your work experience and post-M.B.A. goals, or any potential red flags such as a layoff or low GPA—in order to gauge how they might view your application package.

If alumni are present, use the opportunity to learn from those who have already gone through the b-school trenches by asking for feedback on course workload, extracurriculars, housing, campus facilities, network strength, and how (if?) they achieved that elusive work/life balance. School-hosted student blogs, such as the Tuck at Dartmouth blog and the Berkeley M.B.A. Students Blog, offer a treasure trove of information that should spark your enthusiasm and lead to more varied questions for admissions representatives.

While a campus visit is the ideal way to gauge a school’s culture and fit, that’s not always possible—especially prior to applying. You can and should take advantage of these events by chatting with representatives about aspects such as student life, the faculty’s teaching style, and expectation of students, the types of careers alumni pursue post-graduation, and so on. Given the current economic state, candidates should also find out what resources the school provides—e.g. alumni networks, corporate contacts—to assist during their job search.

The more you know about the elements you believe to be an important part of the b-school experience, the better chance you have of whittling down your list of programs to the ones that more closely match your personal career goals. If you’re planning to attend an MBA fair this fall, or you have already, leave a comment below with your best advice or tips for making the experience a successful one.

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