Northwestern University’s Kellogg School of Management has significantly revamped its MBA application essay questions for the 2012-2013 admissions cycle. Of special note is the fourth essay, coming in at a mere 25 words.
- Discuss moments or influences in your personal life that have defined who you are today. (500 word limit)
- What have been your most significant leadership experiences? What challenges did you face, and what impact did you have? This is your opportunity to explain how you Think Bravely (personally and/or professionally). (500 word limit)
- Imagine yourself at your Kellogg graduation. What career will you be preparing to enter, and how have the MBA and Kellogg helped you get there? (Please answer in terms of your program choice: One-Year, Two-Year, MMM, JD-MBA) (500 word limit)
- What one interesting or fun fact would you want your future Kellogg classmates to know about you? (25 words or less)
MMM Applicants Only
How have you redefined yourself, your business environment and your community through the pursuit of design and innovation? (400 word limit)
For MMM applicants only: This is an optional essay that will be evaluated for the Rasmussen scholarship.
Since your previous application, what steps have you taken to strengthen your candidacy? (400 word limit)
Please note: re-applicants are required to answer this question in addition to #1-4.
Additional Information (Optional)
If needed, use this section to briefly describe any extenuating circumstances (e.g. unexplained gaps in work experience, choice of recommenders, inconsistent or questionable academic performance, etc.) (No word limit)
For more information about these changes, and what inspired them, check out John A. Byrne’s interview with Kate Smith, Kellogg’s new admissions director, over on the Poets & Quants site.