Tuesday Tips: London Business School Essays, Tips for 2023-2024

London Business School Essays

London Business School values independence and original thought. Other values on display through these London Business School essays are an international approach to business and culture. The London Business School essays for the 2023-2024 admissions cycle include one required and one optional question. Showcasing all of your career accomplishments, extracurriculars, and personal attributes will be a challenge.

Therefore, you will likely need to maximize other parts of the application, like your resume and recommendations. Talk to your recommenders about the experiences in your background you might want to highlight through their letters. Also, use your resume to describe critical moments at work.

Start your research brainstorm by learning all you can about the culture at London Business School. This will help you answer these London Business School essays. Knowing the culture can help you prepare the rest of your application for admission.

One of the best ways to get to know LBS is to visit the campus and interact with a London Business School Student Ambassador. Take advantage of the school’s many virtual information sessions. Once you have a good sense of the school and how you will take advantage of the opportunity to attend LBS, you will be better prepared to approach the essay questions.

Curious about your chances of getting into one of the world’s top B-schools? Contact us to talk strategy with a free 15-minute advising session with an SBC Principal Consultant. 

London Business School essays

London Business School Essays

Required Essay

What are your post-MBA goals and how will your prior experience and the London Business School programme contribute towards these? (500 words)

Self-awareness about your strengths and interests will help you refine what you truly want in your career for this London Business School essay. It could be helpful to talk to colleagues and alumni who have MBAs in your field to identify various career paths. Make sure that your career goals are both realistic and aspirational. Think about the short-term roles post-MBA that may lead to your most ambitious longer-term goals.

Your past experiences have likely informed your post-MBA plans. Touching on those most relevant will help you set the background for your current pursuit of an MBA. Don’t make this essay a mere rehash of your resume. Think about explaining the rationale for your decisions throughout the essay. Why did you pursue your past experience, and what has been the impetus behind subsequent career choices? At this point, why are you choosing LBS?

As you speak with current LBS students and attend virtual events, learn as much as you can about the programs, professors, and classes that may help you achieve your goals. Plus, consider what you will learn at LBS and in your time in London. What new skills and courses will lead to the achievement of your career goals? Also, the network you create during your MBA will open doors for you, and preparing for this essay can help you to make the most of the experience.

Optional Essay

Is there any other information you believe the Admissions Committee should know about you and your application to London Business School? (500 words)

In describing the LBS vision and continued business impact, the school represents the culture this way: “We challenge how things are done and we teach our students to constantly question and innovate. We believe in providing our students with the most diverse, world-class, and rewarding business education in the world.”

This open-ended question is an excellent opportunity to touch on a personal story and add color to your story to demonstrate how you will be part of this culture. This could be the ideal place to describe a unique background, experience, or attribute that did not fit elsewhere in the application.

Diversity can mean many things. For example, it can be where you are from, the culture you identify with, or your approach to life. If diversity of experience or attitude doesn’t resonate for you, have you been challenged and innovated? When have you taken a new view or challenged conventional wisdom? A global perspective is invaluable, as well. Think about stories that could illustrate how you have demonstrated any of these qualities that are valued by LBS.

For more insights into elite business schools abroad, listen to B-Schooled Podcast Episode #56: An Overview of European MBA Programs.


To talk to Stacy Blackman Consulting about how to approach the London Business School essays, don’t hesitate to contact us!  We offer multiple services to meet your MBA application needs, from our All-In Partnership to hourly help reviewing your MBA resume.  Contact SBC today for a free 15-minute advising session to talk strategy with a Principal SBC consultant. Meanwhile, here’s a snapshot of the caliber of expertise on our SBC team

SBC’s star-studded consultant team is unparalleled. Our clients benefit from current intelligence that we receive from the former MBA Admissions Officers from LBS, Columbia CBS and every elite business program in the US and Europe.  These MBA Admissions Officers have chosen to work exclusively with SBC.

Meet Susan, just one of the many superstars on the SBC team. Susan was the Director of Recruitment and Admissions at London Business School LBS and also the Director of the Executive MBA program at Columbia Business School CBS.

Tap into this inside knowledge for your MBA applications by requesting a consultation.

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