$11M Gift to UCLA Anderson Launches New Technology Management Center

ucla anderson technology center

Earlier this month, Anderson School of Management announced it will broaden the base of technology opportunities across the UCLA campus with its new Easton Technology Management Center, made possible thanks to gifts totaling $11 million from James L. Easton.

The new center expands the Easton Technology Leadership Program, established in 2009 to develop strong business leadership skills in students with engineering and technical backgrounds.

With this launch, UCLA Anderson expands the scope of its programs and offers students with both technical and non-technical backgrounds, as well as faculty, alumni and industry professionals, access to the latest innovations in technology management. Currently the program includes nearly 430 participants with 30% of the 2016 class interning at technology firms this summer.

Guillaume Roels, UCLA Anderson associate professor and the new center’s faculty director, outlined the center’s strategic goals:

  • To create a hub for innovative research and scholarship in technology leadership
  • To increase program outreach and develop closer ties with UCLA’s engineering and medical schools as well as technology industry professionals
  • To foster curriculum innovation in technology leadership

As a CEO of one of the world’s largest sports equipment manufacturers, Easton Sports, Inc., it was Easton’s experiences designing and manufacturing high-performance sports equipment that first led him to recognize the need for business leadership education.

“I saw a need for leaders in technology, engineering and manufacturing, with knowledge and talent to create innovative products, who would benefit from UCLA Anderson by learning skills in management, communication and negotiation to run their companies,” says Easton.

UCLA Anderson Dean Judy Olian calls Easton a visionary when it comes to creating new approaches the school. “With the creation of the Easton Technology Management Center, Jim expands the impact of his vision by positioning our students to lead and drive change in the rapidly changing tech landscape of California and the world.”

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