Getting Started

Sitting in front of your computer, reading and rereading essay questions, trying to figure out what the admissions committee wants to hear…it’s overwhelming. Most applicants have a hard time just getting started. Over the weekend, …

Demonstrating the Need

As you fill out your business school applications, you will undoubtedly encounter some very challenging essay questions. To be successful, you will go through a lot of soul searching and self discovery. Most applicants are …

School Selection

Most applicants spend a great deal of time agonizing over their school list. This is viewed as a crucial first step that must be finalized before embarking on the process. I read with interest a …

How Am I Different?

Consider this profile of a business school applicant: 3.7 GPA from Duke 730 GMAT 3 years in investment banking at Goldman Sachs YMCA Young Adult Board Member On the surface, most would agree that this …

One Question, Five Parts

Wharton Question 1: Describe your career progress to date and your future short-term and long-term career goals. How do you expect an MBA from Wharton to help you achieve these goals and why now? Kellogg …

A Note on Word Count

As my clients are cranking out their initial essay drafts, many of them are contacting me a bit upset over the word limits being imposed on them. They insist that they are not even halfway …