Tag Archives: Anita Elberse

Beyonce Profiled in New HBS Case Study

Harvard Business School will publish a new case study next week examining Beyoncé’s stealth release of her self-titled 2013 “visual album” from a variety of business-related perspectives, the Harvard Gazette reports. To refresh your memory, …

Posted in School News | Tagged , , , ,

B-School Students Agog over Gaga

This post originally appeared on the U.S. News–Strictly Business blog. Whether the discussion centers on the growth and adaptation of KFC in China, customer service amid chaos in the Indian hotel industry, or JetBlue’s Valentine’s …

Posted in School News | Tagged , , , , , , , ,