Tag Archives: social media

Social Media Workshops at MIT Sloan

When four students at MIT Sloan School of Management approached the Career Development Office to ask for support in offering a social media workshop for MBA program students last summer, they were entering breakthrough territory. …

Posted in General | Tagged , , ,

B-Schools Boost Social Media Offerings

Do you consider yourself “in the know” when it comes to social media? If so, that knowledge just may provide an all-important edge when the time comes to parlay your MBA into a stellar job …

Posted in General | Tagged , , , ,

Stanford’s New Social Media Course

A new Stanford Graduate School of Business course taught by marketing professor Jennifer Aaker, the “Power of Social Technology,” promotes social good through nonprofit businesses and is profiled in Thursday’s San Jose Mercury News. “The …

Posted in General | Tagged , ,

Social Media’s Value in Business

The HubSpot Inbound Internet Marketing blog had a great post Wednesday highlighting seven social media marketing videos on YouTube EDU, which recently celebrated its first anniversary. This selection is a timely followup to our look …

Posted in General | Tagged , ,

B-Schools Now Offer Social Networking Courses

More and more companies want recruiters to bring in candidates with social media knowledge, but mere familiarity with LinkedIn, Twitter and the like is not enough. These are professional communications channels that require understanding of …

Posted in General | Tagged , , , , ,