B-Schooled Turns 300: A Kellogg Startup Reunion With Nicole Small and Erin Krawiec

Paths Less Traveled, a B-Schooled podcast series by Stacy Blackman Consulting, with a 300th episode badge

Three hundred episodes of the podcast calls for something special. So, for this B-Schooled milestone, Stacy Blackman turns the mic toward two of her closest friends from her Kellogg MBA class: Nicole Small and Erin Krawiec. The three of them didn’t just share classes. They founded a dot-com startup together and sold it before they’d even collected their diplomas.

This Paths Less Traveled conversation rewinds to their pre-Kellogg lives, from McKinsey to litigation consulting to a brand-marketing summer at General Motors, and to the late-1990s moment when consumer internet was just taking off, and the three of them started meeting on Stacy’s apartment floor to chase idea after idea. What they eventually landed on became a Fortune magazine cover story and an acquisition, all before graduation.

But the startup is only the opening chapter. Nicole traces her path from running the Perot Museum of Nature and Science to leading Lyda Hill Philanthropies and the IF/THEN initiative, which is reshaping how girls picture themselves in STEM. Erin shares how she built Pitch Your Peers Seattle, a collective-giving community that turns philanthropy into a Shark Tank-style pitch night.

Reunited at Kellogg: Erin Krawiec, Stacy Blackman, and Nicole Small (left to right), classmates, startup co-founders, and friends since the Class of 1999.

Along the way, the three friends get into what business school gave them beyond the accounting and the frameworks: the confidence to take calculated risks, work through ambiguity, and invest in relationships that outlast any single job.

If you’ve ever wondered what an MBA looks like decades later, once the plan you arrived with gets happily blown apart, this is the episode. Stick around for a lightning round that proves these three still finish each other’s sentences.

Listen to B-Schooled episode #300 here, or on your favorite podcast app.

B-Schooled is available on most major podcast apps, including:
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Prefer to read? View the transcript here.

Please be sure to subscribe to B-Schooled so that you don’t miss a thing. If there’s something you’d like us to cover in a future episode, please email podcast@stacyblackman.com. We’d love to hear from you.


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