Tag Archives: Super Bowl Advertising Review

Kellogg School Names Best and Worst Super Bowl Ads

Northwestern University’s Kellogg School of Management has announced the winners of its 10th annual Super Bowl Advertising Review. Microsoft earned top marks for its “Empowering” ad, but other 2014 top-ranked advertisers include Cheerios, Heinz, Volkswagen, …

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Kellogg’s Super Bowl Ad Review Wrap Up

While the rest of America was riveted by Beyoncé’s half-time performance and the power outage at the New Orlean’s Super Dome, a group of almost 60 MBA students from Northwestern University’s Kellogg School of Management …

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Wharton “Tweet Meet” to Provide Live Analysis of Super Bowl Ads

The Wharton School of the University of Pennsylvania’s Future of Advertising Program announced Wednesday that it will host the second annual “Wharton Future of Advertising Super Bowl Ad Tweet Meet.” Experts and pundits participating in …

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Kellogg MBAs Give Top Marks to Volkswagen During Super Bowl Ad Review

Yesterday’s Super Bowl XLV had it’s share of high—and low—lights (sorry, Christina Aguilera!), but millions agreed with the assessments offered by Kellogg MBA students on the seventh annual Super Bowl Advertising Review. Volkswagen earned top …

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Kellogg School Hosts 7th Annual Super Bowl Ad Review

On Sunday, February 6, the Kellogg School of Management hosts its seventh annual Kellogg School Super Bowl Advertising Review.  Led by marketing professors Tim Calkins and Derek Rucker, students will watch the event and rate …

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Kellogg’s Super Bowl Ad Review Wrap Up

The Kellogg School of Management ranked Google’s ad, Parisian Love, best in show, while the Focus on the Family and U.S. Census commercial spots tied for worst place in the B-school’s annual assessment known as …

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